Responsibilities
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
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At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About the Team :
The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science.
We are looking for a detail-oriented Client Partner to join our Mid-Market Team. TikTok's Client Partners are responsible for building long term partnerships with clients, to educate and inform them about commercial opportunities within TikTok.
Key responsibilities
- Nurture and expand client relationships: Working with your Client Partner, the CSM will cultivate and elevate post-sale client connections, ensuring continued growth and satisfaction among advertisers.
- Orchestrate seamless campaign execution: Collaborate internally with Technical Account Management, Marketing Science, Product, Agency and other cross function teams to guarantee a seamless and victorious campaign rollout.
- Proactively enhance campaign performance: Take the lead in monitoring and dissecting ad campaigns, initiating improvements for enhanced outcomes.
- Client issue resolution expert: Investigate and collaborate directly with product and engineering teams to swiftly troubleshoot client concerns during campaigns.
- Drive data-backed insights: Analyse campaign performance data to furnish clients with data-driven business insights while leveraging these insights to enhance our advertising offerings.
- Shape advertising strategy: Relay valuable marketplace feedback and contribute to refining our advertising strategy.
- Cultivate long-term client relationships: Conduct regular business reviews, taking a consultative, forward-thinking approach to forge enduring client connections in partnership with the sales team.
- Custom program management: Oversee tailored programs and sponsorships internally, leading custom content campaigns to ensure timely and effective delivery of assets.
- Campaign kick-off and optimization: Initiate campaigns with clients and manage all associated timelines, assets, and optimization opportunities.
- Robust reporting support: Assist Ad Operations by generating weekly or ad hoc reports for campaigns and clients.
- Stay current with TikTok features: Maintain an updated knowledge base of TikTok's features and ad units.
- Product consultancy: Act as an external product consultant, educating clients and agencies on product solutions, best practices, and ultimately fostering growth within existing business partnerships.
- Cross-functional collaboration: Engage and collaborate with a diverse group of internal cross-functional teams.
- Champion product updates: Proactively lead discussions on product updates, educating brands and agencies on TikTok's offerings, and providing guidance on best practices to drive outstanding performance and groundbreaking campaigns.
Qualifications
Minimum Qualifications :
- Degree in marketing, advertising, technology or media field;
- 5 years' experience in ad sales, marketing and development, or a sales-related support function
- Boast strong verbal and written communication skills, coupled with the ability to convey technical jargon in a way that resonates with non-technical stakeholders.
- Demonstrated understanding of digital media platforms and ad metrics - particularly in the area of performance marketing (bonus for social / search / programmatic / ad-tech)
- Familiarity with ad verification partners (IAS, DV, MOAT) is a definite plus. Same goes for Ad-Tech & Mar-Tech related platforms such as Salesforce, Liveramp, & Adobe.
- Demonstrated experience in working with cross-functional teams;
- Experience with analyzing data and delivering insights;
- Self-starter, fast learner with a can-do spirit;
- Ability to travel domestically and internationally as needed.
Preferred Qualifications :
- Exhibit proficiency in Microsoft Office
- Possess the knack for analysing data, uncovering insights, and utilizing them to evaluate and enhance campaign performance.
- Experience in diagnosing and resolving technical issues alongside product and engineering teams is a definite plus.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.