Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo?
Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
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Who are we?
Client Solutions are the trusted advocates connecting key stakeholders, providing inspiration and insights, driving collaboration that translate into long term client partnerships and growth! We are responsible for the day to day relationship and for ensuring success of advertiser investment. As trusted partners, we proactively advise our clients of opportunities and solutions to exceed their expectations, helping to scale investment.
We have an opening for a Client Solutions (CS) Lead who will be responsible for driving projects and setting processes within the CPG, Lux and Autos team. They will be the advocate for their category and work with our product team to find digital media solutions for our customers. They will work with various stakeholders and teams across the organisation both locally and internationally. The CS Lead will support their team on establishing and strengthening key client relationships with a focus on driving revenue, client education and client satisfaction.
Success in this position requires strong management skills, a keen focus on client service, strong problem solving skills, the ability to thrive in a fast paced work environment and the ability to support in the development our custom solutions for advertisers.
Responsibilities:
- Manage and develop a team of account managers/execs to deliver results against set goals.
- Support the team to grow relationships with UK clients of all sizes.
- Increase adoption and engagement of TikTok's auction platform and auction-based tools, providing ongoing technical support and real time analysis.
- Educate the team on how to analyse campaign performance data to offer clients data-driven business insights.
- Investigate and work directly with product and engineering teams to help them troubleshoot client issues during a campaign and improve our advertising offerings.
- Coordinate with product, marketing science and R&D teams etc. internally to ensure a smooth and successful campaign execution.
- Share marketplace feedback and guide our advertising strategy.
- Support the team with regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team.
- Demonstrate deep analytical ability, and develop great expertise in TikTok's proprietary metrics, working to constantly evolve how we analyse and communicate data driven insights to our advertisers.
- Guide media, planning, and implementation of campaigns to deliver against Key Performance Indicators.
- Educate other teams on TikTok media offerings and keep them engaged by delivering learning sessions, writing training documentation and whitepapers for internal and external use.
- Develop and deliver key best practices for the vertical alongside case studies, product implementation knowledge and guides with the product team.
- Build scalable processes for our growing Account Management team.
- Take the initiative and operate with a high degree of autonomy.
Qualifications
Minimum Qualifications:
- Management experience of a team
- Demonstrated experience in account management/client services roles in digital marketing -
- Experience managing brand advertisers with a deep understanding of their challenges across full funnel objectives
- Able to proactively troubleshoot and problem solve quickly through the proper escalation processes
- Ability to analyse data and identify insights to assess support campaign performance
- Experience in performance advertising in a role where you managed significant complexity and scaling challenges
- Knowledge and understanding of tracking, attribution and measurement (Pixel, MMP etc)
Preferred Qualifications:
- Biddable network experience a plus
- Proactive attitude with excellent project management, organisational and analytical skills
- Experience diagnosing and solving technical problems with product and engineering teams is a big plus
- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders
- Familiarity with ad verification partners (IAS, DV, MOAT),
- Experience and deep understanding of CPG, Luxury and Autos clients with a passion for TikTok
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.