At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

We are seeking a Creative Operations Manager, Advertiser Enablement (Brand Ads), to join the Creative Operations team within GMPT (Global Monetization Product & Tech). Our team needs an inventive, high-EQ creator and product marketing guru who can help bring advertisers' brand-led ad campaigns to life with exciting, memorable TikTok content. This hire will work under the Brand Ads Lead within GMPT's Creative Operations team and will be expected to work with NA's top advertisers to grow their businesses via our 3P creative solutions.

Candidates must have experience working on brand-led ad campaigns, ideally with social influencers, and be prepared to explain how they've convinced advertisers to embrace creators as true marketing collaborators. They should be equally comfortable in proactively selling brand ad products and 3P creative solutions as they are answering campaign performance questions from a marketing director.

Responsibilities:
- Become a subject matter expert and own the regional revenue goal for TikTok's premium brand ad products; in particular Branded Mission, TopView, TopFeed and Pulse.
- Proactively pitch premium brand ad products alongside 3P creative solutions to GBS.
- Lead strategic marketing activations with TikTok creative solutions from recommending product solutions.
- Partner with TikTok sellers to strengthen relationships with top branding accounts and support upfront marketing agreements via innovative creator strategies.
- Assist the Legal and Operations team in the creator contracting and payment process.
- Conduct walkthroughs with advertisers and internal TikTok cross-functional team members on third-party product solutions.
- Develop a deep understanding of the broader brand ad ecosystem on TikTok to recommend optimal product solutions aligned with advertisers' objectives.

Qualifications

Minimum Requirements:
- 4+ years of relevant experience working with social influencers for marketing or advertising purposes.
- Direct experience supporting the advertising RFP process and a fluent understanding of digital marketing tactics and KPIs.
- Demonstrated strong expertise in product and data analytics.
- Experience presenting to brand and ad agency clients.
- Excellent oral and written communication skills across every relevant channel (phone, email, text, social DM, etc.).
- Exceptional attention to detail and respect for process even when external circumstances are messy and unpredictable.
- Entrepreneurial thinker who will recommend business improvements before being asked for fixes.

Preferred Requirements:
- Experience working with top advertisers on brand-led ad campaigns.
- Experience running creator marketing programs for leading brands (please indicate on resume).
- Experience creating content on TikTok.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $103000 - $230000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.