Work Schedule
Standard (Mon-Fri)

Environmental Conditions
Office

Job Description

• Job Title: Marketing Specialist
• Division: Laboratory Chemicals Division (LCD)
• Work Location: Suseo, Seoul

• Implement marketing programs and expand customer touchpoint targeting segments that drive demand generation, pipeline health, and new contacts in these segments including the development go-to-market strategy for new product launches (NPIs).
• Understand customer buying behaviors on our eCommerce sites and draw insight and recommendations for business expansion via digital channel
• Digital marketing planning & execution in collaboration with the product marketing team and defining & developing a digital strategy through a detailed assessment of related market
• Improve and optimize digital marketing process and efficiency based on the insights from analysis on end-to-end customer experience.
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
• Digital Marketing (SEO/SEM/E-blast, Social Media, DisplayAD) with good understanding of digital platform to develop marketing programs to generate demands
• Development of collaborative relationships with internal and external partners (Collaboration with cross divisions)
• Increase Brand Awareness & related marketing activities and implement marketing projects with Sales Teams.

• Bachelor's degree in marketing, e-commerce, or digital marketing-related fields (Master's degree preferred)
• Minimum 5 years of marketing experience in a related industry (Healthcare or Electronics or Chemistry/Analytics or Pharm/Bio industry or e-commerce industry)
• Solid digital capability and some experience in using digital marketing and social media to drive demand

• High level of familiarity and competence in computer use; specifically, the Microsoft Office suite of applications.
• Preferably in the knowledge of research products and applications, actual working laboratory experience, or understanding of customer requirements in research products
• Fluent English and excellent interpersonal skills
• Highly self-motivated with the ability to handle and prioritize multiple projects as a great teammate
• Ability to plan, implement, and measure with a strong vitality to get results.