Work Schedule
Standard (Mon-Fri)

Environmental Conditions
Office

Job Description

How will you make an impact?

As a member of Thermo Fisher Scientific, you'll do exciting work! Join a team that values performance, quality and innovation. As part of a successful, growing, global organization you will be encouraged to perform at your best! With annual revenues exceeding $40 billion and the largest investment in R&D in the industry, we give our people the resources and opportunities to create significant contributions to the world.

Summary:

We are seeking a hardworking and experienced Digital Marketing Lead to join our dynamic digital marketing operations team. In this position, your primary responsibility is to lead a team of talents to develop, implement, and optimize digital marketing campaigns and automation processes as well as Search Engine Optimization and website management. The ideal candidate will have a strong background in website and SEO management, possess skills in marketing automation, and demonstrate a technical understanding of using data, automated journeys, and triggers to build engaging customer journeys across the digital marketing stack.

• Create a roadmap and develop strategies to achieve the team's goals. This involves creating action plans, setting deadlines, and allocating resources efficiently
• Delegate tasks to individual team members based on their skills, knowledge, and expertise. Effective delegation helps in distributing workload, fostering teamwork, and enhancing productivity
• Be a mentor and provide guidance to team members whenever they face challenges or require assistance. This includes coaching, training, and mentoring team members to help them develop their skills and improve performance
• Fostering a sense of unity, cooperation, and teamwork among team members. Encourage collaboration, promote a positive team culture, and recognize and appreciate individual and team achievements
• Represent your team in meetings, communicate with other departments or partners, and coordinate efforts with other teams. Acting as a liaison ensures effective communication and collaboration across different areas of the organization
• Contribute to our culture of data-driven continuous improvement by interpreting digital program metrics and adjusting execution to produce better results.
• Collaborate with corporate digital marketing colleagues to enhance our division's access to the company's technology stack and internal resources; participate in pilot programs.
• Stay updated with the latest digital marketing trends, technologies, and industry standards to drive continuous improvement
• Participate in Scrum ceremonies and follow Agile principles
• Be available during off-hours to participate in daily standups and attend meetings with peers based in the US as needed

• Bachelor's degree in marketing, communications, or a related field
• Experienced in digital marketing with over 6 years with minimum 2 years in leading a team is desirable
• Proficiency in email marketing platforms (Oracle Eloqua preferred) and marketing automation tools (Adobe Experience Platform (AEP) preferred)
• Knowledge of Google Ads platform, including campaign setup, optimization techniques, and performance analysis.
• Proven understanding of email marketing standard processes, deliverability, list management and segmentation strategies
• Understanding of GDPR and CAN-SPAM Act regulations
• Excellent project management skills (Workfront knowledge preferred), with the ability to prioritize tasks, handle multiple projects, and meet deadlines
• Strong communication (English) and collaboration skills, with the ability to work effectively in a team environment
• Continuous learning attitude, staying updated with emerging email marketing technologies and trends