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Transactional Product Marketing Director

AT Schneider Electric
Schneider Electric

Transactional Product Marketing Director

Johannesburg, South Africa

Our purpose and mission guide us and represent our promise to all our stakeholders: customers, partners, employees, influencers, shareholders, and communities.

Schneider Electric aims to create Impact by empowering all to maximise our energy and resources, bridging progress and sustainability for all. At Schneider, we call this Life Is On.

Our mission is to be a trusted partner in Sustainability and Efficiency.

Our renewed purpose highlights our commitment to creating a lasting impact while maintaining our promise to make the most of our energy and resources, bridging progress and sustainability for all.

Your Mission:

We're seeking a Transactional Product Marketing Director - Power Products to define, develop and deliver differentiated solutions and product offerings focusing on winning market share. This position manages the entire portfolio of Power Products in SADC.

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The role demands deep market analysis and insights, as well as addressing AMR and defining an appropriate offer to the relevant market while defining pricing, GTM, and value proposition. A significant part of the role is to animate the channel and segment sales teams with the appropriate sales tools, competitive offer-specific battle cards and Marcom plan. The function is required to define the price. GM manages the product lifecycle and drives a high vitality index through intimate VOC/VOM and execution of product launches while presiding over special pricing decisions.

Your Role - Magic happens when you bring great people together!

• Define offer portfolio and product strategy based on knowledge of competitor activities (cluster and regional).

• Product portfolio management, including product strategy, positioning, road map, product launches, etc., to achieve profitable sales.

• Owns activity P&L for defined offer portfolio.

• Responsible for achieving top line (according to offer strategy), profitability (GM) and incremental price realisation (DP).

• Drive technology thought leadership through Sales, BD and a more extensive partner ecosystem.

• Aim for and achieve a higher Vitality index defined in the AMSP roadmap.

• Owns the AMSP process for the respective activity.

• Drive Demand generation for this business.

• Develop battle cards and animate strong sales enablement for the partner's ecosystem.

• Inputs regional and global teams and participates in product evolution projects.

• Feedback to quality teams based on product performance in the field.

• Lead SIOP with the GSC team for the offering basket managed by the team.

• Large Team Management - building a team for high performance.

KPI's:

Strategy: you'll build and execute, through your team, a product marketing strategy to help improve the success of our solutions in the market, responsible for the P&L of several product lines from top line & profitability.

Management: lead, develop and inspire a team of product marketers.

Product Champion: help inform the overall marketing strategy with valuable product marketing intelligence. Be the evangelist, internally and externally, for our full solutions set and monitor the performance of solutions to educate key stakeholders.

Customer Research: build detailed persona's and gain a deep understanding of the markets we serve to help inform sales and marketing activities.

Competitor Intelligence: build and keep up to date a competitor comparison matrix. This intelligence is used to inform new product development, pricing strategies, and marketing tactics.

Product Messaging: using customer research and competitor intelligence, develop product positioning and messaging, including differentiators and use cases.

GTM: work closely with sales and channel marketing teams to create and support the go-to-market strategy.

Stakeholder Management: work collaboratively with a wide range of stakeholders and regularly present to the board such as (Finance, Supply chain, CCC, etc...)

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Qualifications

• Relevant technical qualification, e.g., BSc. Eng. or B-Tech in Electrical Engineering.

• Relevant Marketing or commercial qualification and/or MBA or similar postgraduate business qualification an advantage.

• 7+ years of experience in a similar industry.

• P&L management experience.

• Solid experience in Anglophone Market in sales, engineering or marketing roles.

• Knowledge of the South African market is advantageous.Knowledge of Schneider Electric Business (customers, products, etc.) is beneficial.

Why us?

You can look forward to growing your career in a dynamic workplace with significant personal responsibility and attractive development opportunities:

• A hybrid working model is needed to balance family and work life.

• Optimal support on your career path through regular training opportunities.

• A dynamic and personal atmosphere, working with a globally energized team.

• A company culture that encourages performance and cooperation.

Please submit an online application to be considered for any position with us. This position will be posted until filled.

You know about us, so let us learn about you! Apply today.

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Schedule: Full-time
Req: 0092T0

Client-provided location(s): Johannesburg, South Africa
Job ID: Schneider_Electric-https://www.se.com/ww/en/about-us/careers/job-details/transactional-product-marketing-director/0092T0/
Employment Type: Full Time