Job Title: ECommerce Media Operations Lead
The eCommerce Operations lead will be responsible for leading the Center of Excellence's day-to-day operations related to SEA on eRetailer platforms. This role involves overseeing a team of specialists, optimizing campaigns, and acting as a bridge between the CoE and regional managers.
What you will do:
- Oversee day-to-day operations and reporting of SEA activities within the CoE, based on the KPI framework.
- Develop advertising strategies based on Global SEA manager instructions, brief specialists accordingly and input based on learnings and experience
- Manage advertising budgets, analyze performance, and drive continuous improvement and training within the CoE.
- Use inputs from marketplace managers to turn them into media buying actions and new campaign strategies
- Supervise the reporting on performance of the campaigns and business inpact
- Lead performance reviews with the Global SEA lead per top markets
- Manage the team of 10+ specialists, balancing workload during key events and holidays to ensure business continuity
- Collaborate with cross-functional teams (brand and ecommerce) to align operational activities with broader business goals.
- Stay abreast of international trends and incorporate it in our performance marketing strategy
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Qualifications:
- Hands on keyboard experience in buying eCommerce media
- Already managed a team of 10+ specialists
- In-depth knowledge ofeRetailerplatforms, biddingstrategies, and campaignoptimization
- Strong leadership & coachingskills
- Experience working for aglobal CPG brand or media agency &coordinating with global stakeholders
- Excellent communication and collaboration abilities
Experience :
- 8+ years of digitalmedia buying experience in media agency or trading desk - incl. 4 years on AmazonAds, DSP,and/ or Pacvue, Skai.
- Nice to have: WalmartConnect, AmazonMarketing Cloud,KrogerandTarget ads.
- International experience
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