Brand Manager - Dermatology
- Location: Reading, UK
About the job
As a Brand Manager you will be accountable for driving brand performance through the leadership and delivery of key projects and activities that contribute to the operational plan achievement for Dermatology. You will also play a key role in contributing to the preparation and delivery of the brand strategic plan, and working in a cross functional customer-centric approach manner to ensure brand objectives are met.
This is an exciting opportunity to join a dynamic, fast past marketing team, with more indications coming through the pipeline in Dermatology over the comings months & years.
We are seeking an innovative and dynamic, experienced marketeer to join our team, specialising in the field of paediatric dermatology. This role requires a deep understanding of both dermatological healthcare and paediatric needs, coupled with strong marketing acumen and leadership skills.
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We are an innovative global healthcare company with a focus on immunology that extends to innovation in diabetes and transplant medicine. Across different countries, our talented teams are determined to deliver a best-in-class customer experience using the best of digital, artificial intelligence and personal know-how. With a focus on immunology that extends to innovation in diabetes and transplant medicines, we pursue progress to make a real impact on millions of patients around the world.
Main responsibilities:
- Preparation of new campaigns, projects and activities identified through the brand planning process
- Ensure alignment of projects and activities with brand strategic objectives and Critical Success Factors
- Working cross functionally to ensure plans are optimally developed with team buy in, and delivered to plan, on time, and within budget
- Ensure plan is aligned with global guidelines and meets short term and longer-term brand objectives
- Work with budget holders and the procurement team to ensure all projects and activities are delivered at the right cost with the right supplier
- Roll out projects and activities to the relevant customer group through strong leadership and communication skills to ensure adoption and implementation
- Tracks performance to ensure delivery of activities and brand KPIs
- Ensures strong management of promotional materials in line with SOP
About you
- Educated to degree level or equivalent.
- Detailed understanding of ABPI and IPHA Code of Practice and its practical application in a business environment.
- Minimum of 2 years' experience in pharmaceutical product / brand marketing
- Experience of producing compliant promotional materials and working with regulatory teams to ensure compliance.
- Substantial and sustainable sales/marketing/commercial/market research experience that should include working on a diverse brand mix (experience of new and mature), product launch experience, market analytical and forecasting ability, experience within dermatology or an in-depth knowledge of dermatology in the UK and Ireland
- Ability to work within a highly scrutinised and challenged, (global and UK & Ireland) team in order to meet the demands associated with working in a large franchise.
- Strong strategic marketing, analytical and planning skills.
- Leadership of multidisciplinary teams to effective implementation of strategy.
- Clear communication style that will inspire and direct teams.
- Knowledge and understanding of the modern NHS/HSE/Department of Health Ireland and how to influence it favourably.
- Self-awareness and versatility that will enable strong upwards and sideways influence.
Why choose us?
- Bring the miracles of science to life alongside a supportive, future-focused team.
- Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave.
Pursue Progress. Discover Extraordinary.
Progress doesn't happen without people - people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let's pursue progress. And let's discover extraordinary together.
Visas for those who do not already have the right to work in the UK will be considered on a case by case basis according to business needs and resources.
At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
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