Embark on an exciting journey with Royal Caribbean as a Web Promotions Specialist, contributing to the creation and execution of compelling promotional messaging on our digital platforms. As an analyst-level professional, you will play a crucial role in crafting engaging promotions, ensuring quality assurance, and collaborating with product teams to enhance the overall digital experience for our guests.
Responsibilities:
- Develop and execute creative and persuasive promotional messaging for Royal Caribbean's digital platforms, aligning with marketing strategies and brand guidelines.
- Collaborate with marketing teams to understand promotional goals and translate them into effective, engaging online content.
- Conduct thorough testing to identify and resolve any issues related to promotional messaging, ensuring a seamless and error-free user experience.
- Collaborate with the automation team to improve QA and monitoring of promotions on the website.
- Lead User Acceptance Testing processes for promotions, working closely with stakeholders to validate that promotional content meets business requirements.
- Provide detailed feedback and collaborate with cross-functional teams to address any identified issues during the UAT phase.
- Collaborate with product teams to identify and resolve technical bugs related to promotional content, ensuring optimal performance and functionality.
- Collaborate with product development teams to suggest and implement platform enhancements that optimize the delivery and impact of promotional messaging.
- Stay informed about industry trends and emerging technologies to enhance the effectiveness of promotions on digital platforms.
- Maintain accurate and detailed documentation of promotional messaging processes, QA testing plans, and issue resolutions.
- Provide training and guidance to internal teams on best practices for promotional content creation and execution.
- Review automated daily and business reports to ensure promotional efforts are driving impact.
- Provide recommendations based on performance.
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Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience in creating and executing promotional messaging in a digital environment.
- Strong understanding of marketing principles and the ability to translate them into effective online promotions.
- Experience creating and executing QA testing plans, with a keen eye for detail.
- Familiarity with User Acceptance Testing processes and collaboration with cross-functional teams.
- Technical aptitude to identify and communicate technical issues to development teams.
- Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional environment.
- Detail-oriented with strong organizational and multitasking abilities.
Work Schedule:
- MON - THU: Mid Shift - 2pm to 11pm Manila Time (1am to 10am EST)
- FRI: Morning Shift - 9am to 6pm Manila Time (8pm to 6am EST)
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