Praesum Healthcare
Position Title: Social Media Coordinator
Founded in 2003, Praesum Healthcare provides administrative services for healthcare providers in key geographical locations throughout the Northeast, mid-Atlantic, and Southeast regions. Praesum is an established leader in the healthcare industry. With a solid, growth-focused business model, strong finances, and expert management team, Praesum will continue to grow in the years to come. Praesum currently provides services to behavioral health facilities providing all levels of care from inpatient psychiatric and substance abuse detoxification, through SUD and mental health outpatient clinics.
Social Media Coordinator (Manager) Responsibilities
• Film and create new and engaging content for social media platforms
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• Purchase ads across social media platforms in effort to increase following and engagement
• Follow social media pages that are relevant to the business objectives
• Communicate with other departments to film, post events, and create more interesting and engaging content for social media platforms
• Create YouTube content by producing videos
• Create content for all social media platforms (LinkedIn,Twitter, Instagram, Facebook) while staying up to date on current trends and new social media outlets
Work closely with digital marketing leads to design, develop and implement paid social media campaigns across multiple platforms, including but not limited to LinkedIn, Facebook, Instagram and Twitter
• Integrate social media with other marketing campaigns
• Manage and optimize campaigns
Running A/B tests and improving ROAS
• Make strategic recommendations to drive engagement, impressions and awareness
• Ensure all platforms align with the company's brand persona, overall brand strategies and that it is consistent across all channels
• Establish key metrics and benchmarks to measure the effectiveness of each paid social media program by using tools to track/measure the return on-investment
• Prepare reports for management as requested with an analysis of campaign results along with any necessary recommendations
Social Media Coordinator (Manager) Requirements
Bachelor's Degree ideally in Marketing or Business
• Content creation experience
• Ability to identify and engage target audiences
• Excellent communication abilities
• Experience developing and executing paid social media campaigns
• Experience across all social media platforms (LinkedIn,Twitter, Instagram, Facebook)
• Understanding of social media analytical tools and how to apply insights to optimize performance
• Experience with google analytics and SEO a plus
• Experience managing and growing sizable presence across social media platforms for a business with proven results
Social Media Coordinator Schedule:
• Full Time
Social Media Coordinator Compensation:
• Salary competitive with experience and location
Full time employees may be eligible for the following:
• Insurance: Medical, Dental, Vision, and STD options
• Medical FSA and Dependent Care Account
• 401k with company match up to 5%
• Accrued Paid Time Off (PTO)
• Education reimbursement
• Career Advancement Opportunities
This job does NOT sponsor visa's and we are unable to consider out of country applicants
If you are interested in this opportunity or know someone that you respect who would be a good fit for this position, please email:
Clay- Clay@praesumhealthcare.com Healthcare Recruiter
James- James@praesumhealthcare.com Healthcare Recruiter
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