Responsibilities

Brand Management

• Develop brand strategies to optimize the business, including brand plan and its LRF, and lifecycle management.
• Lead brand growth initiatives, including executing brand strategies, managing compliance review, leading development of the campaign and selecting best fitting moduels for the market , developing POA and execution and supporting to train field force on product positionin and prioritization, supporting on tracking progress towards target
• Input to the country OP plan
• Interface with global team to gain support
• Prepare report for BU level internal communication

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Marketing and Market Research

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