JOB SUMMARY

Own renal cell carcinoma strategy to maximize the franchises business to achieve earnings and revenues objectives and lifecycle management; Assist the Marketing Director to build marketing capabilities of the product management team to achieve effectiveness and efficiency of the business. Define and Drive Country Specific TA and Brand Strategy for Inlyta. Interface with WWT and global/local functional team as TA portfolio (or big strategic brand) lead.

KEY RESULT AREAS & JOB ACTIVITIES /TASKS

1. Brand Management

• Lead the development of brand strategies to optimize the business, including brand plan and LRF, and lifecycle management
• Lead the TA growth initiatives
• Cross-functional TA leadership - across Field Force, medical, legal, regulatory, etc to get alignment
• Interface with WWT to gain support
• Forecast brand performance and track progress towards target
• Prepare report for internal communication

• Assist marketing director to develop effective team structure to support the growth of business
• Assist marketing director to establish competency requirement for every marketing position and performance standard for the major market programs
• Develop subordinates through coaching and training programs to deliver results

• Lead team in the TA portfolio (or big strategic brand) budget planning and control
• Allocate and manage in country portfolio budget and evaluate P&L

• Bachelor degree in Medical or Medicine, Master degree and MBA preferred
• Proficient oral and written English
• 7 or above years marketing experience with above 18 months Marketing Manager and people manager experience

• Demonstrates business acumen
• Acts decisively
• Seizes accountability
• Holds people accountable
• Grows-others
• Leads change
• Self-awareness
• Commits to "One Pfizer"
• Builds effective teams