Summary

关于此角色:
我们正在寻找一名（高级）区域市场经理。您的工作将监督、辅导与带领区域销售团队开展产品的学术推广, 以及高效的跨部门合作以推动品牌战略在区域内的实施, 最终让患者受益!

About the Role

Major accountabilities:

• Prepares content of Integrated Brand Teams and Launch Teams.
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s) -Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions -Executes central marketing activities as well as regional initiated marketing activities -Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives -Collaborate with Marketing and Medical teams to maximize activities: -Scout centers, KOLs and OLs by disease within assigned territory -Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory

• Market share & market share growth.
• Performance management and employee relations, feedback, meetings, surveys (i.e. Field Force, Marketing capabilities, Global Marketing, Medical Department,Regulatory Department) -Ensure full compliance to all regulatory requirements

• Cross Cultural Experience.
• Project Management.
• Operations Management and Execution.

• Agility.
• Asset Management.
• Commercial Excellence.
• Cross-Functional Collaboration.
• Customer Orientation.
• Digital Marketing.
• Healthcare Sector Understanding.
• Influencing Skills.
• Marketing Strategy.
• Negotiation Skills.
• Operational Excellence.
• Priority Disease Areas Expertise.
• Product Lifecycle Management (Plm).
• Product Marketing.
• Product Strategy.
• Stakeholder Engagement.
• Stakeholder Management.
• Strategic Partnerships.

• English.