WHO YOU'LL WORK WITH
We're looking for two Integrated Media Senior Professionals to join our Nike Field of Play teams. You'll be responsible for shaping Nike's paid media strategy and driving awareness and conversions.
As the Senior Professional for Integrated Media, you'll be part of the EMEA Marketing team. Your mission? To bring ideas to life by connecting creative storytelling with paid media. You'll work closely with internal teams like Brand Management, Digital, Creative, and Comms. As well as teams in Global and Key Cities. Plus, you'll collaborate with external partners like media agencies, media platforms, creative partners, and technology vendors. The two roles have the same responsibilities, with different reporting lines, one role reports into the Integrated Media Men's and Brand Initiatives Director and other role reports into the Integrated Media Women's and Kids Director, which are two of five sub-teams within Integrated Media in EMEA.
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We create campaigns that hit the whole marketing funnel, from big brand moments like the Olympics to search campaigns for the latest product innovation. You'll work across all types of media and always need to be innovative and creative, but you'll never forget to deliver on your goals.
If you've got longterm years of experience in paid media, excellent communication and relationship management skills, strong strategic thinking, and the ability to adapt quickly to change, we'd love to hear from you!
WHO WE ARE LOOKING FOR
The ideal candidate must love sport and understand cutting-edge streetwear and culture. Ideally you have experience in the sports or retail fashion industry. You are a critical thinker who can work independently as well as work in a team to drive shared results. You must thrive in a dynamic environment and adapt quickly to change, with a passion for delivering premium media experiences.
Key Qualifications:
- Longterm years of relevant experience delivering campaigns for multinational brands or at a media agency working on multinational brands.
- Proven track record in planning and executing digital marketing campaigns and managing media/creative production agencies.
- Strong ability to work in cross-functional teams and manage multiple projects simultaneously.
- Strong collaborator and great flexibility to support the team on different activations.
- Skilled at translating strategic priorities into tactical actionable plans and adjusting communication for various audiences.
- Paid Media experience across online and offline media channels is preferrable
- Experience working with budget tracking tools.
- Deep understanding of the media landscape and emerging trends
WHAT YOU'LL WORK ON
As the Integrated Media Senior Professional, you will work in close collaboration with the Integrated Media Leads and Director on shaping Nike's paid media strategy to align with brand and business objectives, driving awareness and conversion.
Key Responsibilities:
- Work closely with Integrated Media Leads on planning, executing, and reporting of seasonal paid media campaigns, coordinating with internal teams and external agencies.
- Implement full-funnel media strategy on seasonal campaigns and bring innovation to media activations.
- Build strong relationships with the EMEA CFoP Marketing team, City teams and Global Integrated Media team to align tactical media executions.
- Stay current on media trends through industry events and partner meetings and share findings internally to fuel inspiration.
- Foster collaboration by actively engaging in regular workshops and syncs across cross-functional teams.
- Embed inclusivity in every project by incorporating diverse perspectives in creative and media activations.
This job posting will be closed on the 11th of April 2025.
After that, we will share feedback to all applications and move forward with the shortlisted ones.
This role is not available for relocation.