Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.
Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness. Employees in merchandising, product branding, sports marketing and sales bring creativity, innovation and audacious design to footwear and apparel, all with one mission in mind: help athletes fly on and off the court.
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WHO YOU'LL WORK WITH
This role sits in the Jordan EMEA digital marketing function. You'll report to the Jordan EMEA Digital Director. As an individual contributor role, you'll work daily with a digital marketing lead along with three digital specialists. This role requires cross-functional collaboration with Jordan EMEA brand management, stores, city and partner marketing, and with EMEA integrated media and Global digital teams.
WHO WE ARE LOOKING FOR
In Jordan Brand, we seek a digital marketing expert who excels in paid social and display media programs with a deep understanding of consumer engagement and action-driven campaigns. The ideal candidate can leverage elevated creative for direct response marketing - connecting consumers with brand innovation and experiences while utilizing data-driven insights for continuous improvement.
Key Skills:
- Demonstrated mastery of paid social platforms (FB/IG, Snapchat, YouTube, TikTok) with proven success in driving e-commerce goals
- Strong expertise in creating and optimizing data-driven digital marketing campaigns that deliver measurable commerce KPIs
- Proven ability to develop and execute comprehensive testing strategies across digital channels
- Advanced analytical capabilities with experience in deep-dive data analysis and performance optimization
- Excellence in marketing operations and creative team collaboration
- Demonstrated success in managing multiple high-priority projects with strict deadlines
- Strategic understanding of omni-channel digital marketing approaches for awareness, demand, and retention
Jordan Brand Attributes:
- Deep passion for Sports and Streetwear culture
- Strong understanding of Basketball Culture and its influence on consumer behavior
- Ability to translate brand voice into compelling digital experiences
- Understanding of how Jordan shows up authentically in digital spaces
- Knowledge of the intersection between sport, culture, and digital media
WHAT YOU'LL WORK ON
As a Lead for Integrated Media Marketing, you'll drive marketing and communication initiatives for key campaigns across online and offline channels. You'll steward comprehensive product drops, Athlete Sport Moments, and Brand Voice campaigns that come to life across Jordan Brand EMEA ecosystem.
Core Responsibilities:
- Drive advancement of paid social and display marketing efforts
- Develop and execute digital marketing test strategies to improve practices and performance
- Analyze complex data sets and communicate actionable insights to stakeholders
- Build collaborative relationships across Jordan Digital Marketing, Creative, Operations, Organic Social, and Brand teams
- Ensure brand excellence across visual media programs
- Implement omni-channel digital marketing strategies across awareness, demand, and retention objectives
- Partner with Fields of Play (FOP) leads and Brand team on media plan development
- Support tactical execution of marketing plans to meet business KPIs
- Conduct deep-dive campaign analysis to identify trends and optimization opportunities
- Lead cross-functional collaboration to drive continuous improvement in digital marketing efforts
Applications will be accepted until end of day November 13th, 2024. Please note that candidates must currently reside in the Netherlands to be considered for this position. Applications from outside the Netherlands will not be accepted.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
Benefits
Whether it's transportation or financial health, we continually invest in our employees to help them achieve greatness - inside and outside of work. All who work here should be able to realize their full potential.