Nike Digital Marketing exists to connect deeply with consumers and athletes, serving them at the pace of sport and culture in the digital spaces and platforms that matter most in their lives. This team is designed to connect the emotion of the Nike Brand, product, and experiences in new and powerful ways. The Global Digital Marketing offense delivers disruptive digital strategies to enhance brand concepts in service of our greater vision of making athlete dreams real.
WHO YOU'LL WORK WITH
Global Digital Marketing is an inclusive, innovative, and passionate team. This role reports directly to the Sr. Director, Global Digital Marketing - Womens. The role works collaboratively with many functions, including: Brand Management, Integrated Media, Social media, Retail, Comms, Sports Marketing, Creative, and Business leads. The role sits at Nike's World Headquarters campus as part of the Global Organization, but partners closely with Geography teams in North America, APLA, Greater China, and EMEA.
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WHO WE ARE LOOKING FOR
Nike's Digital Marketing team is looking for an experienced, transformative, energetic leader with a passion for sport and sport-culture, a deep understanding of the consumer insights, digital/tech landscape, and bold, disruptive marketing vision. We would also be looking for someone with a passion for basketball either worked on basketball, a fan, and or played.
Ideal candidates have a proven track record for developing and leading transformative, global marketing initiatives in the athlete/sport space - from strategic plan through execution; a desire to be part of a fast-paced, ambitious and high-performing team, hungry to lead the digital marketing industry; and a profound understanding of Gen Z consumers & athletes, including personal curiosity for the (digital) environments where they engage and spend time. Strong storytelling & communication skills, the ability to marry art (storytelling) and science (data), and a willingness to take calculated risks are also essential for excelling in this role.
- Bachelor's degree or equivalent combination of education, experience or training with 10+ years of relatable experience preferred
- Passion (fan, played or worked in) for the basketball sport
- Needs to know how to build strategy and translate it to big ideas that you can then present in a story to your leadership team
- Proven leadership skills with the ability to bring clarity and simplicity and be able to remove blockers for your team
- Experience with digital platforms (e-commerce, apps. , etc) is highly preferred
- Proven track record of being able to manage and steer within highly matrixed organization
WHAT YOU'LL WORK ON
Developing big, digital-marketing ideas and articulating them through clear and executable strategic plans
Rallying & aligning x-functional and leadership stakeholders around your ideas through strategic storytelling and the art of presentation.
Resource & delivery planning required to take your ideas/plans to market
Collaborating with and enabling high-performing, creative talent to bring ideas to life for the consumer.
Partnering with Geography/local teams and other functions to execute & extend your ideas and plans.
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.