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Senior Product Marketing

AT Navan
Navan

Senior Product Marketing

Tel Aviv, Israel

Navan is building the future of business travel, and we’re looking for a strategic, creative, and execution-driven Senior Product Marketing Manager to lead the launch and growth of our newest product — a category-defining, AI-powered experience that’s reshaping how people move for work.

In this role, you’ll own the marketing strategy from the ground up. You’ll define and execute go-to-market (GTM) plans, craft compelling messaging and positioning, and lead end-to-end acquisition and retention efforts. This is more than a launch — it’s an opportunity to shape the identity of a product built on cutting-edge AI and entirely new UX paradigms. You’ll work hand-in-hand with product, engineering, design, and growth to bring this innovation to market — and into the lives of millions of travelers.

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This is a rare chance to join a high-impact team and influence the future of an entire industry.

 

What You’ll Do:

  • Own and drive GTM strategy and execution for a new, AI-powered consumer product

  • Develop compelling messaging, positioning, and value propositions based on deep user insight and market research

  • Plan, launch, and optimize multi-channel campaigns across email, paid media, landing pages, and in-product surfaces

  • Write and execute lifecycle email campaigns that drive onboarding, engagement, and retention

  • Collaborate with design and content teams to craft high-converting landing pages, ads, and creative assets

  • Run A/B tests on messaging, creative, and funnel flows to improve conversion at every stage

  • Partner with product, design, engineering, and growth teams to align on user journeys and deliver cohesive, high-impact experiences

  • Define success metrics, track performance, and continuously iterate based on data

  • Help shape long-term product and marketing strategy, identifying key growth opportunities

What We’re Looking For:

  • 4+ years of experience in product marketing, growth marketing, or a similar role — ideally in a fast-paced tech or consumer-facing company with a strong focus on the U.S. market

  • A proven track record of launching and scaling successful B2C products

  • Passion for AI, new technologies, and breakthrough user experiences — with the ability to translate innovation into value users understand and love

  • Strategic mindset with hands-on ability to drive both acquisition and retention

  • Exceptional storytelling and communication skills — able to bring clarity, emotion, and impact to complex ideas

  • Data-driven approach with experience running tests, analyzing performance, and optimizing campaigns

  • Strong cross-functional collaborator who thrives in high-growth, fast-moving environments

  • Native English speaker or equivalent fluency — a strong plus
Client-provided location(s): Tel Aviv District, Israel
Job ID: 6773830
Employment Type: Other