The Product Testing Team, part of the Product Immersion Testing team within BPM, is seeking a Program Manager who is passionate about testing and launching Meta's newest business and marketing solutions. This Program Manager will bring operational strategy and process to alpha, beta, and generally available (GA) product testing and influence new products for scaled release. The ideal candidate will effectively collaborate with our Engineering, Data Science, and Product Marketing and Operations partners and be comfortable performing under high-pressure, fast-moving and often ambiguous conditions. The ideal candidate will also be strong at cross-functional communication and project execution, knowledgeable about marketing, adept with Meta's business tools (e.g. Ads Manager), and have an aptitude for measurement and data analysis.
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Program Manager, Product Testing Responsibilities:
- Manage, monitor, build, and recruit for product tests with advertisers (i.e. alpha/beta/ga tests) - accountable for driving delivery of multiple 1-6 month long projects from start to finish as the main point of contact for Product, Sales and Data Science
- Work extensively with cross-functional partners - e.g. Product Manager, Product Marketing, Data Science teams - to scope test design/requirements, manage test launches, test monitoring and analysis
- Effectively communicate relevant insights to cross-functional teams (Product, Sales, Marketing, Engineering, Operations and User Research) to influence and drive their roadmap prioritization, leveraging data and insights to develop multi-faceted solutions to fix problems at scale at all stages of the product life cycle
- Inform, influence, and execute new processes based on sound analysis and impact metrics that lead to improvements in efficiency and quality of support
- Communicate across audiences, effectively understanding and utilizing escalation paths, and updating stakeholders to troubleshoot and problem-solve issues that arise during testing
- Facilitate meetings, discussions and document project status and key decisions made via internal project management tools
- BA/BS degree
- 4+ years experience with program/project management, customer service, marketing, user or UX research and/or operations
- 4+ years work experience in managing the implementation, tracking and measurement of digital marketing campaigns
- Experience initiating and driving projects to completion with minimal guidance
- Experience using A/B testing
- Experience working/building relationships with cross-functional teams, delivering impact through communication, and influencing teams toward achieving goals
- Experience implementing processes and programs that improve product or operational performance
- Experience dealing with fast-moving and ambiguous problems
- Experience contributing at both strategic and operational levels
- Experience working with or in support of diverse communities
- Experience with Ads Manager and/or other interfaces within Meta's ad platform
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
$97,000/year to $136,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.