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Head of Reality Labs Marketing, Japan

AT Meta
Meta

Head of Reality Labs Marketing, Japan

Tokyo, Japan

At Reality Labs, we bring together the brightest cross-disciplinary minds in one place to deliver our mission: build tools that help people feel connected, anytime, anywhere. Developers, researchers, engineers and designers all working together to help build a more expansive - and more inclusive - future for all of us.As the Head of Reality Labs Marketing, Japan, you'll be responsible for leading our International markets and expansion across our MR/VR product groups in this key market. The ideal candidate will bring a wealth of experience from leading global brands, showcasing strategic acumen and creative prowess. They should demonstrate a proven track record in delivering both short- and long-term returns on marketing investments, with a deep appreciation for the role of the brand across the entire customer journey.We're seeking someone who can inspire and empower a diverse marketing team to deliver their best work yet. Collaboration is key, and the successful candidate will excel in cross-functional partnerships with Sales, Product Marketing, Product, Privacy, Creative, Media, Communications, and other key stakeholders. This role is integral to our Global Marketing leadership team, contributing to the growth and success of a rapidly expanding organization.

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Head of Reality Labs Marketing, Japan Responsibilities:
  • Lead the strategic vision and marketing programs for the Reality Labs products in Japan
  • Lead the international marketing team in Japan, driving adoption and engagement of our platforms in these markets
  • Partner with the international Sales teams to lead market growth and campaign implementation
  • Partner closely with Product, Product Marketing, Creative, Policy, and Diversity & Inclusion teams to ensure all brand and marketing efforts are aligned and coordinated with those groups and vice-versa
  • Lead, develop and grow a high performing team that seeks to do the best work of their careers from a leader they can be inspired by and learn from
  • Collaborate with Marketing peers across Reality Labs and the Consumer Marketing organization to push the thinking of the work and maximize the impact of the efforts you lead
  • Serve as a cultural beacon and ambassador to educate and inform the team about the most important consumer insights, dynamics, and shifts to drive our work
Minimum Qualifications:
  • Bachelor's degree or equivalent marketing experience
  • 12+ years experience in consumer marketing
  • Experience in a brand marketing role for consumer brands, developing brand strategy for world-renowned companies
  • Experience working on consumer technology brands/products/channels
  • Demonstrated experience working on marketing efforts for the Japan market
  • Experience leading fast-growing, cross-functional teams, either formally through reporting structure or informally through influence
  • Experience working across marketing channels and influencing product and service experience
  • Experience demonstrating the return of marketing investment in the short and long-term
  • Proven track record of leading teams characterized by a culture of inclusion and a growth mindset
Preferred Qualifications:
  • Fluency in Japanese
  • Experience in gaming, VR, retail, or culture brands
  • Advanced qualifications in marketing strategy
About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

Client-provided location(s): Tokyo, Japan
Job ID: a1KDp00000E2LLbMAN
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • Mental Health Benefits
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Unlimited Paid Time Off
    • Paid Holidays
    • Personal/Sick Days
    • Sabbatical
    • Leave of Absence
  • Financial and Retirement

    • 401(K)
    • 401(K) With Company Matching
    • Pension
    • Company Equity
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
  • Professional Development

    • Learning and Development Stipend
    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Founder led

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