Job Description:
At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. Responsible Growth is how we run our company and how we deliver for our clients, teammates, communities and shareholders every day.
One of the keys to driving Responsible Growth is being a great place to work for our teammates around the world. We're devoted to being a diverse and inclusive workplace for everyone. We hire individuals with a broad range of backgrounds and experiences and invest heavily in our teammates and their families by offering competitive benefits to support their physical, emotional, and financial well-being.
Bank of America believes both in the importance of working together and offering flexibility to our employees. We use a multi-faceted approach for flexibility, depending on the various roles in our organization.
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This position will be responsible for managing partnership strategy and activation efforts across the Global Sports Sponsorship portfolio. The role will be tasked with closely partnering with senior level executives, market leadership teams as well as client-managed line of business to ensure maximum shareholder value of sponsorship relationships, assets and activation.
Responsibilities include:
- Deliver annual strategy for delivering unique and differentiated programs and activations across sports platforms that allows senior level executives and client managers to further develop business relationships with our best clients in memorable environments
- Leverage existing sponsor partnerships and industry subject matter expertise to create exclusive money-can't-buy experiences
- Collaborate with senior level executives, line of business (LOB), LMO and marketing partners to build compelling programs with global relevance to support business integration goals
- Maintain consistent quality and high standards across all facets of programming through in-depth research and due diligence
- Implement comprehensive program measurement through combination of quantitative and qualitative feedback
- Responsible and accountable for managing the partnership activation budget
- Utilize metrics and processes to measure event success, providing analysis and recommendations that will continue program improvement
Required Skills:
- 7+ years' experience developing and executing marketing strategies within the financial services industry
- Ability to think strategically across sponsorship platforms
- Passion for developing partnerships and creating consensus across stakeholders
- Strong time management skills, attention to detail and executive presence
- Resourceful, works quickly to proactively solve problems
- Poised, professional and articulate; excellent written and verbal communication skills
- Bachelor's degree or equivalent work experience
Desired Skills:
- Strong understanding of the client-managed lines of business (GB/GM & GWIM) and their clientele
Shift:
1st shift (United States of America)
Hours Per Week:
40