Revenue Marketing Lead

Merge enables B2B companies to add hundreds of integrations to their products, making it easy to access and sync their customers' data. We offer Unified APIs that provide normalized data across key software categories, including accounting, HRIS, ATS, CRM, file storage, and ticketing. Thousands of companies trust Merge to power their integrations, enabling them to unblock sales, reduce customer churn, accelerate time to market for new products, and save engineering costs and resources. As a core component for the future of modern B2B AI infrastructure, Merge is building the data integration layer that powers the next generation of AI products and companies. By solving the complex challenges of data access and normalization, Merge accelerates the development and deployment of AI solutions while ensuring the highest standards of security and performance.

Merge is looking for a Revenue Marketing Lead to drive enterprise pipeline generation through sophisticated ABM and integrated campaigns. This is a ground-floor opportunity to own and scale this critical function, with the potential to build and lead a high-performing team as we scale the company.

What you will do:

• Build our account-based marketing foundation: Support our sales motion to target accounts with campaigns that capture the interest of our buyers from target accounts
• Be an audience expert: Build a strong intuition of our audience of developers and product leaders in B2B SaaS companies responsible for building product integrations.
• Create integrated campaigns: You’ll ideate and create new campaigns in collaboration with Product Marketing, Ops, and Design team members.
• Execute those campaigns: Manage and continuously optimize campaigns to target our ICP and target accounts
• Live and breathe pipeline generation: Scale our marketing efforts to generate predictable Enterprise sales opportunities and pipeline

The ideal candidate will have:

• 7+ years demand generation experience, preferably for B2B SaaS companies that have self-serve or product-led growth models.
• Experience managing the full demand generation or revenue marketing function of your organization is a plus, but not required
• Ability to thrive in a fast-paced environment: You’re hungry for rapid growth and pioneering a new market in opposition to existing competition.
• Analytical and experimental background: Capable of using analytical insights to continuously test campaigns, subject lines, and calls to action. You’ll ensure maximum value is created from our investments.
• Clear communication skills: You’re an excellent listener, presenter, and problem solver with a hands-on approach to writing emails and writing landing page copy.
• Knows marketing tools: You’re comfortable with the full marketing stack to collect, enrich and report on our funnel. You’re excited to put Salesforce, Hubspot, Google Analytics, and more to use!
• Intuition for channels: Extensive experience with segmenting audiences and developing integrated lifecycle campaigns. Ability to drive our partners and vendors to deploy best practices and achieve results.

• The cash compensation range for this role is $170,000 - $189,000.
• Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, and certifications. In addition to cash compensation, all full time employees receive an equity compensation package.

Merge is an equal opportunity employer, and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected class.