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VP, Product Management, Customer Acquisition & Engagement, LAC

AT Mastercard
Mastercard

VP, Product Management, Customer Acquisition & Engagement, LAC

Miami, FL

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

VP, Product Management, Customer Acquisition & Engagement, LAC

Overview
Mastercard's Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard's differentiation and business growth.

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The Consumer Acquisition & Engagement (CA&E) team focuses on products and solutions that address dynamic market needs. We are seeking a Regional VP product lead for the Latin American and Caribbean region to oversee product solutions and P&L management for CA&E products and platforms, including Marketing Services, Rewards, Offers, and Personalization.

Role
This role will be an expert on managing all the 3 CA&E lines of Products: Marketing Services, Rewards & Offers, and Personalization and be responsible for ensuring the product(s) are scaled across the Region. The position will need to have deep understanding of the competitive landscape, ensure the products meet local market needs, and be able to proactively enhance and innovate the product lines by collecting the requirements for future development. This position will ensure products meet local market needs, deliver the product go-to-market strategy, and partner closely with the Commercialization counterparts to ensure that each product is a part of the broader solutions portfolio to drive the desired business outcomes. This position will work closely across the Regional and Global Product Leads, Services Business Sales Leads and Account Managers.
Reporting directly to the Regional CA&E Product Management Lead, this individual will ensure products maximize funding pools and facilitate sales customer dynamics.
Key Responsibilities
Act as Product Owner for Marketing Services, Rewards, Offers, and Personalization
• Bring global product to the region, including use cases
• Fuel and understand global roadmap
• Budget and forecast tracking
• Lead Product Localization and GTM
• Manage Studio process (including pricing)
• Close involvement on pilots
• Vendor/partner management
• Offers sourcing (in-market)
• Act as Regional SME
• Understand competitive landscape
• Map regional pain points/needs
• Training and educational sessions to Account Managers / Sales
• Measure value and articulate impact

All About You
• Proven experience as a product, sales or client services leader with a demonstrated ability to drive growth.
• Background working for banks, technology, digital giants or digital retailers.
• Strong business acumen and a track record of delivering innovative, customer-centric solutions.
• Extensive experience launching and scaling products in dynamic markets.
• Consultative mindset with the ability to craft compelling, customer-tailored narratives.
• Skilled in influencing and motivating teams, with a vision for unifying sales stakeholders around strategic goals.
• Expertise in developing go-to-market strategies and sales enablement plans.
• Recognized as a senior subject matter expert capable of navigating complex deals and engaging with executive-level clients.
• Deep understanding of consumer, industry, and market trends.
• Creative problem solver with the ability to generate "out of the box" solutions and build alignment across diverse teams.
• Growth-oriented and adaptable, thriving in fast-paced, rapidly evolving environments.
• International and matrixed organizational experience is highly desirable.
• Exceptional networking, communication, and storytelling skills, with a strong focus on results and urgency.
• Ability to work across geographically diverse teams and cultures

Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach, and
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary based on location, experience and other qualifications for the role and may be eligible for an annual bonus or commissions depending on the role. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance), flexible spending account and health savings account, paid leaves (including 16 weeks new parent leave, up to 20 paid days bereavement leave), 10 annual paid sick days, 10 or more annual paid vacation days based on level, 5 personal days, 10 annual paid U.S. observed holidays, 401k with a best-in-class company match, deferred compensation for eligible roles, fitness reimbursement or on-site fitness facilities, eligibility for tuition reimbursement, gender-inclusive benefits and many more.

Pay Ranges
Miami, Florida: $194,000 - $310,000 USD

Client-provided location(s): Miami, FL, USA
Job ID: Mastercard-22331_R-243864
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • Pet Insurance
    • Mental Health Benefits
    • Virtual Fitness Classes
    • Health Reimbursement Account
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • On-site/Nearby Childcare
    • Adoption Leave
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
    • Some Meals Provided
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Volunteer Time Off
  • Financial and Retirement

    • 401(K) With Company Matching
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
    • Stock Purchase Program
    • 401(K)
  • Professional Development

    • Tuition Reimbursement
    • Promote From Within
    • Mentor Program
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
    • Work Visa Sponsorship
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Shadowing Opportunities
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program