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Regional Director, Key Accounts-Northwest

AT Mark Anthony Group
Mark Anthony Group

Regional Director, Key Accounts-Northwest

Seattle, WA

The role is responsible for managing all aspects of MABI brands in the assigned national accounts, as well as motivating and directing a team of Key Account Managers to create sales strategy, drive alignment, and deliver against ABP targets, while growing market share for the assigned customers.

Accontabilities:

  • Responsible for Key Account Managers sales performance and career development in the region that call on small and large format accounts.
  • Develop and maintain a business partnership with buyers and high level operations personnel at all accounts.
  • Assist Design/Create retail programs with help of marketing, Key Account Managers, and outside agencies
  • Review CatMan activity during spring/fall reset process, attend and participate in promotional sales calls and New Item Meetings during year
  • Liaison between KA communication and field execution

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Key Metrics & Financial Targets:

  • Growth is 50%: ABP volume ex-innovation, ABP volume innovation and deliver investment plan
  • Execution is 40%: Deliver ABP PODs ex-innovation and Deliver ABP PODs innovation
  • Share is 10%: Grow WC share of Seltzer, Grow Mike's share of FMB, Grow Cayman share of FMB, and Grow MABI share of Flavor

Own:

  • Sales Targets and off-premise key account relationships
  • Sales Strategy Execution within key accounts
  • Career Development of Key Account Managers

Influence:

  • Influencing buyers at retailers to purchase our priority list and First in Flavor Platform
  • Key Account Team to sell in a program for Field Sales execution

Veto:

  • They may have a say in defining or adjusting the sales programs at their accounts

Critical Relationships:

  • Growth Strategy and Insights Division
  • GM/Field Sales
  • Regional Pricing & Marketing
  • ABP Planning and Incentive Programming
  • External Suppliers & Distributors

Skills Needed To Be Successful:

  • Minimum 10 years of experience in Sales, preferably in alcohol industry
  • 5-7 years in key accounts with relationships and experience calling on chain customers
  • Strong analytical and math skills for budgeting, analysis, and thorough knowledge of syndicated data and business procedures

Client-provided location(s): Seattle, WA, USA; Portland, OR, USA
Job ID: Mark_Anthony_Group-REGIO005345
Employment Type: Full Time