At Mark Anthony, we are driven by an unwavering dedication to taste and innovation. We have a history of crafting new to world brands of distinction that have disrupted traditional beverage categories and completely transformed the global beverage industry.
We're on an outstanding adventure. We're going where others aren't, and we're growing like others can't as a result. And we want YOU to help write the next chapters with us.
The Mark Anthony Group of Companies is one of North America's most diversified and successful private beverage companies focused on the alcohol beverage sector. We are an innovative and entrepreneurial organization with a successful track record of building amazing company-owned and third-party brands that anticipate consumer's tastes.
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The Role
The Digital Marketing Specialist based in Toronto is responsible for supporting the Company Brand Marketing team with social media management, including websites and online communities such as Facebook, and Instagram. The Digital Marketing Specialist will provide exceptional customer service by responding to all consumer inquiries (email, telephone, social media). This role will also provide general support for brand marketing initiatives, innovation projects and trade marketing programs.
What You'll Do:
- Develop a strong digital/social media strategy for Company Owned brands, working closely with the Brand Management team
- Manage all content creation/localization, formatting, posting, monitoring, reporting, and responding for social media properties. May also include, PR agency briefing & approving influencer social media content.
- Ongoing website and social media page management for Company Owned Brands. This includes, creating social media content tied to our Events as well as on-site social media content creation
- Act as front-line consumer response for Company-Owned brands (email, telephone, social media)
- Work with 3rd party media, creative and promotional agencies as required
- Cross functional support between different stakeholders teams
What You'll Bring:
- Minimum 1-2 years of marketing and social media experience, preferably at an agency
- Completed Bachelor degree in Business, Commerce or a related field
- Ability to communicate clearly and concisely, both orally and in writing. Operate with a strong sense of urgency to ensure issues are managed & priorities to ensure timely and accurate customer responses.
- Creative thinker with the ability to deliver 'out of the box' solutions
- Strong understanding of the Social Media Landscape and experience with Social Media Platforms (Instagram, Facebook, Twitter)
- Experience in developing and managing digital content creation
- Strong interpersonal and communication skills, with the ability to work cross-functionally
- A detail-oriented, organized, and analytical team player who is eager to learn.
- Ability to set priorities and meet deadlines in a fast-paced and changing environment.
- Ability to create social media still and video assets. Experience with Adobe Photoshop, Adobe Illustrator, Canva, Capcut or video editing software would be an asset.
What's in it for you:
- Competitive Salary and Bonus Program
- Extended health benefits and Employee Assistance Program
- RRSP matching and Deferred Profit-Sharing Program
- Continuous Learning - Tuition Fee Reimbursement Program for professional continuing education
Mark Anthony Group is an equal opportunity employer. We encourage applications from individuals of all backgrounds who are eligible to work in Canada. We thank all candidates for their interest in MAG and we will reach out to those candidates that are under consideration. If you are contacted for an interview and require an accommodation during the recruitment process, please contact your recruiter.
At Mark Anthony, we live by 5 Core Values every day. They are the cornerstone of our culture and the values that we look for in who we hire:
Sense of Urgency
Our business moves fast and so do we. We understand the power of now. We have relentless drive and believe if it can be done, we're the ones who will do it first.
AuthenticityWe need to stay real because our brands, our stories and our culture must remain genuine to thrive. When we have the best intentions for all, we create space to be our whole selves and do great things together.
SimplicityOur lives are complicated enough. So why use 50 words when you can use 5? We thrive in ambiguity and change, but we also know how to translate our goals into simple explanations and actions.
HumilityEgos distract us. When we're humble, we're open to listen, take feedback and change direction quickly. We're here for each other, and together we do great things.
TrustWe respect and rely on each other. Trust is the backbone of our relationships, and we work hard not to break it. This level of trust allows us to be all-in and take comfort in the support of our teams