Your Impact
The Assistant Marketing Manager in support of the Lowe's Foundation will work with the Lowe's Foundation & Brand Marketing leadership to assist in conceiving marketing strategies that capitalize on growth opportunities with prioritized customer segments by leveraging consumer insights, best practices, understanding the competitive landscape and working closely with Lowe's Foundation team members & our external agencies to bring the strategic intent to life. The position will report to the Manager of Brand Marketing and will serve as the subject matter expert for Marketing the Lowe's Foundation. Largely, the Assistant Marketing Manager must know how to best represent the work of the team with key stakeholders as well as lead execution of the calendar within small agile brand marketing pods.
Want more jobs like this?
Get jobs in Huntersville, NC delivered to your inbox every week.
What You Will Do
- Partners with the brand marketing managers in an "agile type setting to execute campaigns & activations across the marketing calendar driving alignment with key stakeholders and delivering on highly effective marketing strategies, tactics and action plans that meet the Lowe's Foundation needs. Should also be able to function independently in this capacity should the brand manager need support.
- Develops programs & marketing strategies that create growth supported by fact-based learnings in partnership with our creative agencies & our Lowe's Foundation cross-functional working team & stakeholders - including the Foundation's Communications and Events teams.
- Works with and supports the brand marketing manager to refine the annual Foundation marketing calendar that will have awareness & engagement - leading the development of briefs & Go-to-market strategies serving as the assistant integrator across marketing and broader organization.
- Support marketing reporting functions to drive engagement with key stakeholders (Lowe's associates, grant recipients, donors and future tradespeople)
Minimum Qualifications
- Bachelor's degree in Marketing, Communications, Public Relations or relevant field.
- 3-5 years of Marketing and Communications experience including campaign management of Email, Digital & Social campaigns.
- Experience in the nonprofit or education (community college) space.
- Campaign management experience.
- Project management experience.
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe's operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.