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Senior Coordinator, Print Strategy

AT Kohl's
Kohl's

Senior Coordinator, Print Strategy

Menomonee Falls, WI

About the Role

As Senior Coordinator, Print Strategy, you will support strategies for how Kohl's uses products and brands in print and throughout the content marketing ecosystem to increase customer relevance and deepen retailer connection .

What You'll Do

  • Assist with the development, governance and execution of print strategy, ensuring timely delivery and high-quality content to support business objectives
  • Partner closely with Product Strategy and Promotional Strategy teams to ensure business priorities are reflected in print content
  • Partner closely with the Media team on appropriate direct mail formats, testing opportunities and audience strategy to maximize content effectiveness

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  • Lead day-to-day development and maintenance of print planning documents and deliverables, communicating changes in content plans to cross-functional teams
  • Participate in creative reviews to ensure strategy is reflected in the final marketing
  • Stay up-to-date with market trends, audience behaviors and emerging print capabilities
  • Leverage research and insights to refine strategies, ensuring that print efforts maximize relevance and effectiveness
  • Analyze print performance and produce reports on channel results, offering insights and recommendations for future improvements
  • Demonstrate a balance of strategic understanding and attention to detail to implement best practices and drive thoughtful year-over-year optimization of content
  • Additional tasks may be assigned

  • What Skills You Have

    Required
    • 2+ years of Print Marketing, Marketing Strategy and/or Channel Planning experience
    • Detail-oriented, strategic thinker with strong analytical skills
    • Ability to quickly translate qualitative and quantitative inputs into actionable insights
    • Ability to influence partners to ensure strategies are understood and followed
    • Excellent verbal and written communication skills

    Client-provided location(s): Menomonee Falls, WI 53051, USA
    Job ID: kohls-10486_KLHKUSR400430
    Employment Type: Other

    Perks and Benefits

    • Health and Wellness

      • Health Insurance
      • Dental Insurance
      • Vision Insurance
      • Life Insurance
      • Long-Term Disability
      • HSA
      • On-Site Gym
      • Pet Insurance
      • Short-Term Disability
      • FSA
      • HSA With Employer Contribution
      • Mental Health Benefits
    • Parental Benefits

      • Adoption Assistance Program
      • Family Support Resources
      • On-site/Nearby Childcare
      • Fertility Benefits
      • Birth Parent or Maternity Leave
      • Non-Birth Parent or Paternity Leave
      • Adoption Leave
    • Work Flexibility

      • Flexible Work Hours
      • Remote Work Opportunities
      • Hybrid Work Opportunities
    • Office Life and Perks

      • Casual Dress
      • On-Site Cafeteria
      • Company Outings
      • Commuter Benefits Program
    • Vacation and Time Off

      • Paid Vacation
      • Paid Holidays
      • Personal/Sick Days
      • Leave of Absence
    • Financial and Retirement

      • 401(K) With Company Matching
      • Relocation Assistance
      • Financial Counseling
    • Professional Development

      • Leadership Training Program
      • Associate or Rotational Training Program
      • Tuition Reimbursement
      • Mentor Program
      • Access to Online Courses
      • Lunch and Learns
      • Promote From Within
      • Shadowing Opportunities
      • Internship Program
    • Diversity and Inclusion

      • Employee Resource Groups (ERG)
      • Diversity, Equity, and Inclusion Program

    Company Videos

    Hear directly from employees about what it is like to work at Kohl's.