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The Client Solutions Director (Programmatic) will manage a team of up to 15 digital media experts and be accountable for the success of client relationships. As a client leader, you’ll be responsible for deeply understanding clients’ business issues and goals and be the advisor to client leadership.
But this isn’t your typical “account” job – in addition to managing relationships, you’ll be overseeing development of sophisticated media plans, leveraging industry relationships to buy media, ensuring flawless execution of digital campaigns and driving sophisticated analysis to measure and drive results. Your team members will be both strong account leaders and technical experts who lead all aspects of ad operations – from pixel strategy to campaign QA.
This position demands strong quant and communication skills, a sense of personal accountability, a passion for delivering client impact, and a desire to be part of a tightly-knit team that’s out to change the industry.
What You Will Do:
- Lead and manage the programmatic media strategy for FinServ client's marketing efforts via DV360 and Yahoo
- Partner with clients to understand their business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas
- Manage and mentor a team of programmatic media specialists, fostering professional growth and effective execution of campaigns
- Oversee end-to-end campaign management from planning, strategy, and execution to optimization and reporting
- Act as the key point of contact for client account, managing both day-to-day operations and long-term strategies
- Travel to Client's local Boston offices multiple times a month to strengthen client relationships and ensure campaign success
Desired Skills and Experience:
- 5-10+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management
- Experience leading cross-functional teams, both directly and indirectly, with proven ability to develop junior staff
- Ability to apply innovative thinking to solve complex client marketing challenges
- Strong ability to create, build and leverage relationships and effectively interface with executive-level client leadership
- Excellent listening, presentation, and written and verbal communication skills
- Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment
- Deep understanding of programmatic buying, campaign management, and optimization techniques.
- Significant hands-on experience in running programmatic media campaigns using platforms such as DV360 and Yahoo
- Proven track record of building and managing strong client relationships, particularly in a financial services or FinServ environment
- Strong agency experience, ideally in a leadership role with experience managing client accounts and internal teams.
- Strong leadership skills with the ability to manage, coach, and inspire a team.
- Willingness to travel to the client’s Boston office multiple times per month.
- Experience working in the financial services (FinServ) industry is preferred.
- Prior experience managing large-scale programmatic campaigns
- Ability to balance client needs with internal operational objectives and timelines
- Bachelor’s degree with relevant major preferred
Total Compensation:
- Base Salary: $140,000 - $173,000
- Target Annualized Discretionary Bonus: 10% ($14,000 - $17,300)
- Target Total Cash: $154,000 - $190,300
Benefits:
- Healthcare/Dental/Vision
- Unlimited PTO
- 401k Contributions
- $75/mo Wellness Stipend
- $100/mo Mobile Phone Stipend
- $50/mo Internet Stipend
- $500/yr Annual Learning Stipend
- $2,000/yr Annual Tuition Stipend
- One-time $200 New Hire Home Office Equipment Stipend
- Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
- Annual Work From Anywhere 4 weeks per year
Please note that, at this time and for this position, we cannot accommodate long term future sponsorship needs for US work authorization but can accommodate OPT STEM extensions. Please note in your application, if you fall under this category.
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