Join our rapidly expanding Commercial Banking Integrated Media Team. If you're an independent, solution-oriented team member with a keen eye for detail and a passion for process, this role is for you. Thrive in a fast-paced environment, stay updated with the ever-changing social media landscape, and bring your leadership skills to our dynamic team.
As a Senior Social Media Manager within Commercial Banking, you will be a key leader within the team. You will work closely with department leadership on the development of strategies and tactics for appropriate media plans designed to meet marketing objectives while also identifying opportunities to test new opportunities and engage new vendors or agency partners. You will be responsible for all social media campaigns from concept to completion with the expectation of delivering effective results. You will manage a team of Social Media Marketing Associates.
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Job responsibilities
- Lead, develop and execute comprehensive social campaigns to support all Commercial Banking and Global Corporate Banking initiatives
- Work closely with the integrated media leads from briefing, planning, execution through to campaign reporting and run paid and organic campaigns on LinkedIn
- Develop thoughtful tactical recommendations, bringing innovative ideas to the table for all campaign objectives
- Work with marketing team and social media partners (LinkedIn) as well as other social teams within JPMorgan Chase
- Collaborate with all stakeholders within the marketing and communications to determine campaign goals and set target key performance indicators to provide strategy, advice and effective solutions to launch social media campaigns
- Partner with creative teams to ensure creative aligns with content strategy and develop distribution plans for maximum impact
- Manage internal and external vendors in the development and execution of paid social campaigns
- Contribute ideas and solutions for digital, social, web, video, photo, story, gif creative and more
- Collaborate with key partners across controls, legal and compliance to protect the firm and employees by adhering to regulatory and line of business requirements
- Assist with competitor research and other projects as needed
Required qualifications, capabilities, and skills
- Bachelor's degree in a related field
- 8 + years in a digital media role in B2B for large companies with multiple brands and/or lines of business
- Experience in managing high-functioning teams
- Knowledge of working within LinkedIn and its capabilities tools
- Experience managing social media marketing programs
- Experience in buying and managing paid social media marketing campaigns
- Ability to influence, use sound judgment, make informed decisions/recommendations and earn trust from multiple stakeholders
- Strong project management skills with strong time management, organizational, planning and follow-up skills
- Critical thinker and team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
- Advanced skills in Excel and PowerPoint, as well as social media analytics (understanding measurement, benchmarks, campaign reporting)
- Enthusiastic team player who is able to work closely with senior stakeholders across several departments including: banking, research, compliance, legal, technology, communications, marketing, and risk
Preferred qualifications, capabilities, and skills
- Knowledge of LinkedIn Sales Navigator
- Social media community management
ABOUT US
JPMorgan Chase & Co., one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans
ABOUT THE TEAM
Commercial Banking is focused on helping our clients succeed and making a positive difference in our communities. We provide credit and financing, treasury and payment services, international banking and real estate services to clients including corporations, municipalities, institutions, real estate investors and owners, and non-profit organizations.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships globally. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through our websites, mobile apps, and paid media channels based on what is best for the customer.