Drive omni-channel personalization through digital analytics and data-driven strategies.
As a member of the Omnichannel Analytics team, you'll lead the transformation of marketing strategy across digital channels such as websites, mobile apps, and email. You will craft the vision for the future and develop a roadmap by leveraging your deep understanding of platforms, capabilities, data assets, and analytic tools. Collaborate strategically with marketers, channel owners, digital experts, and the broader analytics community to drive business goals through marketing analytics, servicing, operations, and optimization.
Work closely with the Personalization and Insights team to identify data capture gaps and implement enhancements. Collaborate with other teams to craft test measurement plans, interpret results, and present findings to senior management.
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Job Responsibilities:
- Translate business requirements into measurable analytical plans.
- Develop and track channel performance KPIs, communicating findings to senior CCB leadership.
- Build business-critical data capabilities like marketing attribution and valuation of customer engagement.
- Report campaign performance to prioritize resources and identify personalization impact.
- Identify ad-level performance improvements and deliver recommendations.
- Provide guidance on standard metrics to product owners.
- Enhance digital user experience by studying customer journeys on the mobile app.
- Collaborate on test measurement plans and present results to senior management.
Required Qualifications, Capabilities, and Skills:
- Bachelor's degree in a quantitative, analytical, or related field.
- 5+ years of experience in an advanced analytics role.
- Strong SQL knowledge, including complex queries.
- Experience with relational databases and data preparation.
- Ability to define metrics, evaluate results, and recommend improvements.
- Critical and analytical thinking with a data-oriented mindset.
- Experience with test experimental design and results analysis.
- Advanced data visualization and presentation skills.
- Strong ability to translate data findings into business storytelling.
- Excellent written and verbal communication skills.
- Comfort building and managing relationships with stakeholders.
Preferred Qualifications, Capabilities, and Skills:
- Master's degree in a related field.
- Advanced analytics experience with tools such as Alteryx, Tableau, Python, or Power BI.
- Functional industry experience in marketing, operations, technology, or finance
*** Relocation assistance is not available for this role.
ABOUT US
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
The CCB Data & Analytics team responsibly leverages data across Chase to build competitive advantages for the businesses while providing value and protection for customers. The team encompasses a variety of disciplines from data governance and strategy to reporting, data science and machine learning. We have a strong partnership with Technology, which provides cutting edge data and analytics infrastructure. The team powers Chase with insights to create the best customer and business outcomes.