Manager, Demand Generation & Business Development
About Interos
Interos is the supply chain risk intelligence company - building the most trusted and transparent supply chains in the world. Our pioneering discovery and monitoring intelligence spans the lifecycle of supply chain risk, enabling faster and more informed threat mitigation. As the world's first, and only, automated supplier intelligence platform, we continuously map and monitor extended supply chains at speed and scale to protect organizations from regulatory fines, unethical labor, cyber-attacks, and other systemic vulnerabilities. Interos serves a variety of commercial, government, and public sector customers around the world including a host of Global Fortune 500 companies and from within the members of the Five Eyes nations. www.interos.ai.
Want more jobs like this?
Get jobs that are Remote delivered to your inbox every week.
The Opportunity:
Join Interos as the Manager of Demand Generation & Business Development, where you'll play a pivotal role in driving both demand generation and business development efforts to accelerate pipeline growth and revenue attainment. This is a dynamic, cross-functional role focused on leveraging Account-Based Marketing (ABM) strategies, sales collaboration, and team leadership to meet and exceed sales targets. You'll manage a team of talented business development representatives (BDRs) while aligning closely with marketing and sales to craft and execute high-impact campaigns that target key accounts and fuel business growth.
Essential Functions/Duties:
Demand Generation Responsibilities:
- Account Profiling & ABM Strategy Development: Develop detailed account profiles and personas to identify high-value targets, and implement tailored ABM strategies for key verticals and accounts using multi-touch, multi-dimensional approaches.
- Sales and Marketing Collaboration: Partner with sales teams to align on high-touch marketing strategies aimed at accelerating pipeline growth within target accounts. Work closely with marketing to conceptualize campaigns, define content requirements, and enhance the buyer's journey.
- Campaign Support & Execution: Coordinate with marketing to execute campaigns that target accounts, leveraging ABM tools such as 6Sense, and ensuring alignment with sales goals.
- Data Analysis & Reporting: Monitor and analyze campaign performance, and provide actionable insights to optimize marketing efforts and report on success metrics to senior leadership.
Business Development Responsibilities:
- Team Leadership: Manage and mentor a global team of BDRs, ensuring they meet personal and team targets for lead generation and pipeline growth. Conduct regular one-on-one meetings to evaluate performance and provide ongoing coaching.
- Lead Qualification & Opportunity Generation: Oversee the qualification of sales leads generated from marketing campaigns and prospecting efforts. Ensure that high qualityMQLs (Marketing Qualified Leads) are created, properly nurtured, and converted through the funnel to produce generating opportunities.
- Process Improvement: Identify and drive improvements across sales and marketing operations, streamlining processes and increasing efficiency in lead generation and conversion.
Minimum Qualifications:
- Education: Bachelor's degree in business, marketing, or a related field.
- Experience: 5+ years of experience in B2B demand generation, marketing, or business development in a technology-focused environment.
- Leadership: At least 2-3 years of experience in managing or leading teams, with a proven track record of driving performance and achieving targets.
- Strong background in executing ABM campaigns and understanding of ABM technologies like 6Sense.
- Proven experience in managing and mentoring a sales development team to exceed targets.
- Ability to track and report on key performance metrics for both demand generation campaigns and sales pipeline growth.
- Excellent communication and leadership skills to foster collaboration across teams.
- Experience using sales engagement and CRM technology (e.g., Hubspot, Outreach, Salesloft, Salesforce, etc.) to create campaigns, sales engagement sequences, and track and manage leads throughout the top of funnel.
- Min Years of Rel Exp w/Degree: 5
- Minimum Degree Requirement: Bachelor's degree
Core Competencies:
- Leadership & Communication: Strong ability to lead teams, drive consensus, and present clear recommendations to senior executives.
- Analytical & Strategic Thinking: Excellent ability to analyze performance data, forecast trends, and make data-driven decisions to optimize pipeline growth.
- Collaboration & Influence: Ability to work cross-functionally with marketing, sales, and leadership teams to achieve business goals.
Additional Information
- Location: Arlington, VA or Remote
- Supervisory Responsibility: This position has no supervisory responsibilities.
- Years of Supervisory Exp. Reqd: 0
- Travel Requirements: This position may require up to 10% travel.
- Telecommute Option: Yes
- Work Environment: This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, printers.
- Physical Demands: This is largely a sedentary role. Physical requirements include occasional lifting/carrying of 5 pounds; visual acuity, speech and hearing; hand and eye coordination and manual dexterity necessary to operate a computer keyboard and basic office equipment. Subject to sitting, standing, reaching, walking, twisting, and kneeling to perform the essential functions. Working conditions are primarily inside an office environment.
- Compensation range is base salary of $116,000 - $164,000. The salary range information provided, reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position.
- FLSA Status: Exempt
Benefits:
- Comprehensive Health & Wellness package (Medical, Dental and Vision)
- 10 Paid Holiday Days Off
- Flexible Time Off (FTO)
- 401(k) Employer Matching
- Stock Options
- Career advancement opportunities
- Casual Dress
- On-site gym and dedicated Peloton room at headquarters
- Company Events (Sports Games, Fitness Competitions, Birthday Celebrations, Contests, Happy Hours)
- Annual company party
- Employee Referral Program
Notice: Be Cautious of Employment Scams!
Please be aware that there are individuals and organizations that may attempt to scam job seekers by offering fraudulent employment opportunities in the name of Interos. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers. Please note that Interos will never ask for any personal account information, such as cell phone, credit card details or bank account numbers, during the recruitment process. Additionally, Interos will never send you a check for any equipment prior to employment.
All communication from our recruiters and hiring managers will come from official company email addresses (@interos.ai) or from Paycor (sometimes coming through as "Newton," a subsidiary). We will never ask for any payment, fees, or purchases to be made by the job seeker, and our interviews are conducted via phone calls and on-camera video meetings (not text-based messaging). If you are contacted by anyone claiming to represent Interos and you are unsure of their authenticity, please do not provide any personal/financial information and contact us immediately at hr@interos.ai.