Role Description: The Senior Digital Product Strategist and Manager plays a crucial role in shaping the long-term vision and strategy for digital products and integral to the success of digital strategy within an organization. This position involves a blend of market research, strategic product planning, executing the product strategy and will involve both strategic thinking and hands-on involvement in the development and optimization of digital products within a digital commerce, sales and service context for web, mobile channels
Responsibilities:
- Market Research and Analysis: Conduct in-depth market research to identify opportunities, assess competitive landscapes, and understand user pain points. Using market research to get ideas for products, features that will wow the customers
- Strategic Planning: Develop short term and long-term product strategies and Epic/Feature level roadmaps that align with the organization's objectives. Owns the product roadmap definition and writes high-level requirements
- Collaboration: Work closely with cross-functional teams, including marketing, design, and engineering, to ensure the successful execution of product strategies.
- Stakeholder Communication: Present findings and strategic recommendations to executives, ensuring alignment on product vision and direction.
- Business Case and Performance Monitoring: Defines business case for product features including identification of leading indicators, analyze performance metrics to gauge product success, and identify areas for improvement.
- Product Development: Manage and drive the entire product lifecycle from conception through launch, ensuring timely delivery and adherence to quality standards.
- User Experience Focus: Gather user feedback to inform product improvements and ensure a positive user experience.
- Cross-functional Leadership: Collaborate with engineering, design, and marketing teams to prioritize features and enhancements based on user feedback and market trends.
- Execute product strategy, Drive action throughout the organization to get products to market
- Providing management with analyses and reports and responding to questions and requests from management
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- Min. 7 years of experience in Digital product strategy or management, within a digital commerce/sales and service context for web, mobile
- Proven track record of developing and executing successful digital product strategies
- Experience in user-centered design, market research, and using data analytics tools
- Strong understanding of product management processes, agile methodologies, design thinking and user experience principles
- Experience with digital marketing, SEO, and growth strategies is a plus
- Proficiency in data analysis is vital. This includes interpreting complex data sets, understanding user behavior, and leveraging insights to refine product strategies and positioning
- Excellent communication and interpersonal skills with the ability to influence cross-functional teams and stakeholders
- Creative mindset with a strong interest in digital innovation and user experience
- Strategic Thinking: Ability to envision long-term goals and develop actionable plans is fundamental. Can assess market trends, identify opportunities, and create comprehensive product roadmaps that align with organizational objectives
- Technical Proficiency: While not necessarily a developer, a good understanding of digital tools is important for effective collaboration with technical teams and for contributing to product development discussions
- Should be able to guide, mentor and review the end-to-end solution
- The candidate must be a team player and is also expected to help the project team with any functional issues that may arise during the course of the project
- All candidates must be willing and able to travel up to 100%, depending on client requirements
- Candidates authorized to work for any employer in the United States without employer-based visa sponsorship are welcome to apply. Infosys is unable to provide immigration sponsorship for this role at this time
- Live within 2 hours' drive time or be willing to relocate to one of the following Infosys hub offices - Atlanta, GA; Boston, MA; Chicago, IL; Dallas, TX; Houston, TX; Bridgewater, NJ; New York City, NY; San Francisco, CA; Seattle, WA. Preferably out of Atlanta, Dallas or Seattle