Senior Inbound Professor - HubSpot Academy

This role sits on the HubSpot Academy team and reports to the Senior Manager of HubSpot Customer Education. You'll work alongside other Inbound Professors, HubSpot Product Marketing Managers, HubSpot Product Managers, HubSpot Academy Marketing and other internal and external experts in the development and promotion of educational content.

The Senior Inbound Professor will demonstrate extensive domain expertise to deliver impactful product-centric standalone videos and live events that drive key business outcomes. They will work closely with stakeholders in informal education to set agile content roadmaps aligned with customer and business goals and to deploy accurate and engaging microlearning and live event content. Additionally, the Senior Inbound Professor will monitor and report on content reach and efficacy and participate in process and system design that supports the scale and maturation of microlearning programs.

Your education area of focus will be a number of these methodologies and products, and will include a focus on HubSpot's core solutions. This role will also focus on executing multi-hub content-educational experiences that encourage and activate learners using more than one HubSpot Hub. You'll need to execute this education with a strong understanding of the HubSpot Smart CRM-the foundation of the HubSpot platform.

Example projects in the role include creating short-form video to live in Academy, the HubSpot product and social media, updating education consistently, proposing and experimenting with new content formats, finding customer stories to use as examples in education, and presenting at live and virtual events.

In this role, you'll get to:

• Work closely with the Senior Manager of HubSpot Academy Education to identify demand in educational content in topics ranging from the HubSpot products, strategies, and methodologies delivered across a variety of mediums, especially microlearning like short-form video and live events such as webinars, HubSpot User Groups
• Design and build educational content from start to finish, including outlining video content, script writing, performing in front of the camera, editing videos, collecting customer stories, and creating accompanying materials (such as worksheets and slides)
• Experiment with new educational content formats
• Identify, collaborate with, and collect customer stories to feature in education
• Update educational content consistently to retain up-to-date education
• Create presentation decks on your topics of expertise to present at HubSpot User Groups (HUGS) and conferences on an ad-hoc basis

You'll be successful in this role if:

• You're passionate about teaching others and have experience enabling Sales, Marketing and/or Service professionals
• You have an experimental mindset
• Solving for customers is your main focus and biggest priority
• You're a creative thinker who can create innovative, engaging content for video and the web
• You possess strong writing skills and can apply editing feedback accurately and consistently
• You have experience with the Hubspot software or another CRM, sales engagement and/or marketing platform tool
• You have experience creating content in a variety of formats, such as video scripts, ebooks, workbooks, and/or blog posts
• You have a strong baseline of organizational and project management skills
• You have exceptional interpersonal and communication skills
• You're comfortable, lively, and engaging on camera and in person
• You have an understanding of the inbound methodology
• You currently hold the HubSpot Academy Inbound certification
• Recommended: You're currently certified with HubSpot Academy, and you have a strong understanding of the HubSpot Smart CRM as the foundation of the HubSpot platform.
• Recommended: Experience using an AI-powered tool stack for content creation.

Cash compensation range: 88000-132000 USD Annually

This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot's compensation philosophy .

The cash compensation above includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot's bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot's equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.

We know that benefits are also an important piece of your total compensation package. To learn more about what's included in total compensation, check out some of the benefits and perks HubSpot offers to help employees grow better.

At HubSpot, fair compensation practices isn't just about checking off the box for legal compliance. It's about living out our value of transparency with our employees, candidates, and community.

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply - we'd love to hear from you.

If you need accommodations or assistance due to a disability, please reach out to us using this form . This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.

At HubSpot, we value both flexibility and connection. Whether you're a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you'll also attend other in-person events such as your Product Group Summit and other gatherings to continue building on those connections.

If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements

Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here .

India Applicants: link to HubSpot India's equal opportunity policy here .

About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing, sales, service, and website management products that start free and scale to meet our customers' needs at any stage of growth. We're also building a company culture that empowers people to do their best work. If that sounds like something you'd like to be part of, we'd love to hear from you.

You can find out more about our company culture in the HubSpot Culture Code , which has more than 5M views, and learn about our commitment to creating a diverse and inclusive workplace , too. Thanks to the work of every employee globally, HubSpot was named the #2 Best Place to Work on Glassdoor in 2022 and has been recognized for its award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more.

Headquartered in Cambridge, Massachusetts, HubSpot was founded in 2006. Today, thousands of employees across the globe work remotely and in HubSpot offices. Visit our careers website to learn more about the culture and opportunities at HubSpot.

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