Hims & Hers Health, Inc. (better known as Hims & Hers) is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are revolutionizing telehealth for providers and their patients alike. Making personalized solutions accessible is of paramount importance to Hims & Hers and we are focused on continued innovation in this space. Hims & Hers offers nonprescription products and access to highly personalized prescription solutions for a variety of conditions related to mental health, sexual health, hair care, skincare, heart health, and more.
Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS”. To learn more about the brand and offerings, you can visit hims.com and forhers.com, or visit our investor site. For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.
About the Role:
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Hims & Hers is seeking a Director, Programmatic to lead the charge in scaling our programmatic advertising efforts. In this role, you’ll design and execute strategies to expand our programmatic footprint, elevate campaign performance, and deliver measurable incremental conversion growth. You’ll also lead and mentor a talented team while driving cross-functional collaboration to shape the future of programmatic at Hims & Hers.
You Are:
A dynamic leader and a brilliant programmatic marketer who thrives on delivering impactful results. You bring both strategic insight and hands-on expertise, excelling at scaling campaigns, driving performance, and fostering collaboration across teams.
- Programmatic Mastermind: You possess an unmatched knowledge of DSPs, SSPs, ad tech, privacy regulations, creative optimization, buying dynamics, and measurement methodologies
- Inspiring Leader: You have a proven track record of hiring, mentoring, and developing high-performing teams. You cultivate a culture of innovation and success
- Data-Driven Problem Solver: You have a razor-sharp analytical mindset, leveraging data to uncover opportunities, address challenges, and guide strategic decision-making
- Compelling Communicator: Your presentation skills are top-notch, and you can influence stakeholders at all levels with clarity and confidence
- Technically Adept: You feel at home partnering with product and engineering teams to drive innovation and ensure seamless execution
- Industry-Savvy: Familiarity with healthcare, wellness, DTC, or CPG industries is a plus, and experience with platforms like YouTube and Reddit is highly valued
You Will:
- Scale programmatic ads across display, video, native, and other programmatic-enabled channels
- Develop campaign strategies and tactics that deliver efficient growth
- Forecast performance and budget delivery as well as size opportunities
- Analyze performance media data to uncover meaningful, actionable insights
- Create and deliver presentations to a wide range of audiences, including senior executives
- Ideate and execute impactful media experiments that unlock performance gains
- Identify resource, measurement, and ad tech needs
- Hire, develop, and mentor a team of traders and growth marketers
- Evaluate, onboard, and manage relationships with platforms, data partners, and publishers
- Collaborate cross-functionally with a range of teams including Analytics, Product, Product Marketing, Optimization, and more
You Have:
- 10+ years of programmatic media experience, including 3–5+ years in a leadership role
- Proven success in scaling and optimizing programmatic campaigns to achieve business goals
- Hands-on experience with leading DSPs (e.g., The Trade Desk, DV360), SSPs, ad servers, and campaign management platforms
- History of managing and growing high-performance teams
- Ability to manage multi-million-dollar media budgets effectively and forecast ROI
- Proven success working closely with Analytics, Creative, Product, and Engineering teams
- Expertise in creative testing, partner testing, and testing frameworks in general
- Deep understanding of media measurement, incrementality, and advanced analytics
- Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent experience)
Our Benefits (there are more but here are some highlights):
- Competitive salary & equity compensation for full-time roles
- Unlimited PTO, company holidays, and quarterly mental health days
- Comprehensive health benefits including medical, dental & vision, and parental leave
- Employee Stock Purchase Program (ESPP)
- Employee discounts on hims & hers & Apostrophe online products
- 401k benefits with employer matching contribution
- Offsite team retreats
#LI-Remote
Outlined below is a reasonable estimate of H&H’s compensation range for this role for US-based candidates. If you're based outside of the US, your recruiter will be able to provide you with an estimated salary range for your location.
The actual amount will take into account a range of factors that are considered in making compensation decisions, including but not limited to skill sets, experience and training, licensure and certifications, and location. H&H also offers a comprehensive Total Rewards package that may include an equity grant.
Consult with your Recruiter during any potential screening to determine a more targeted range based on location and job-related factors.
We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.
Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at accommodations@forhims.com and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.
To learn more about how we collect, use, retain, and disclose Personal Information, please visit our Global Candidate Privacy Statement.