Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience working with digital media or digital marketing/advertising solutions with implementing campaigns and providing solutions.
- 1 year of experience working in customer relationship development, account management or media consulting.
- Experience in optimizing and troubleshooting products or services.
- Experience in marketing measurement techniques, including incrementality testing, media mix modeling, and attribution modeling.
- Knowledge of Media landscape and Google's advertising solutions or other digital advertising campaigns and platforms.
- Ability to present a data-motivated approach for solutions, providing insights.
- Ability to create programs to drive performance (e.g., product adoption plans, campaign optimization syncs).
- Ability to work with cross-functional teams.
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About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users. Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you'll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.
Responsibilities
- Build knowledge about digital marketing/advertising, Google products, participant's offerings, and Industry vertical and stay current in the advertising environment and engaging landscape through required training and other resources.
- Be a trusted advisor to priority Search Ads 360 (SA360) customers by understanding how digital marketing and technology solutions can address their business tests, acting as a collaborative and inclusive thought partner, architecting media plans and delivering technical solutions to accomplish their business goals.
- Build relationships with external advertisers to unlock business outcomes powered by campaign automation, driving product adoption and business growth across business lifecycle.
- Collaborate with vendors and business teams to drive growth plans for clients. Develop and apply knowledge of market and engaging environment for vertical and sub-verticals in solutions offered.