Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience managing digital marketing campaigns or in a consultative promoting or solutioning role managing portfolio of client.
- Experience with marketing measurement techniques, including incrementality testing, media mix modeling, and attribution modeling.
- Experience in Data Analysis interpreting datasets, identifying trends, and translating findings into compelling narratives.
- Knowledge of Search Products, the performance advertising market or online ads landscape
- Ability to work cross-functionally with multiple teams and stakeholders, with excellent relationship building, collaboration, negotiation, and influence skills.
- Excellent project management skills, with the ability to oversee multiple, simultaneous solutions, supported by internal teams.
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About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you'll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.
Responsibilities
- Become a trusted advisor to priority Search Ads 360 customers by understanding how digital marketing and technology solutions can address their business challenges, acting as a collaborative and inclusive thought partner, architecting media plans.
- Collaborate with vendors and sales teams to drive growth plans for clients, develop and apply knowledge of market and competitive environment for vertical and sub-verticals in solutions offered.
- Advocate new product features on behalf of the customer and assist customers in the adoption of new products via setup/implementation, upgrades and migrations to help them build long-term success using the SA360 enterprise platform.
- Measure, analyze, and advocate for the value of Ad solutions in differentiation to competitor offerings.
- Review current processes and design/develop tools, processes, workflows to increase team productivity/efficiency.