Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 12 years of experience in agency partnerships, media buying, marketing or advertising agencies or digital marketing industry.
- 5 years of experience in building and managing sales teams.
- Experience working with C-level executives and cross-functionally across all levels of management.
- Experience managing agreements or partnerships.
- Knowledge of traditional and online marketing strategy and tactics.
- Ability to model and coach sales behaviors.
- Ability to own sales team operations across the UK or Ireland: portfolio management, team building, KPI measurement, execution.
- Problem-solving and analytical skills, and ability to help teams understand performance data, identify opportunities, land and scale success.
- Excellent people and communication skills, to lift, support, inspire, and grow your team and customers.
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About the job
The GCS Agency Sales team drives customer success by partnering with media holding companies, large independent agencies and their customers.
The Head of Strategic Agency Program role is a senior sales leadership opportunity in Google Customer Solutions where you will be a sales leader that owns the strategic vision and planning of agency sales teams, with special emphasis on deepening agency executive engagement.
You will lead and coach a high-performing team of sellers and sales managers to help them manage agency client relationships and lead the business engagement with agencies in the market. You'll enable your team to overachieve ambitious business and product growth targets and OKRs, own the strategy, forecasting, planning and execution of team-wide account growth, and also contribute to the overall strategic direction of the Agency team. You and your team will work with a wide variety of top GCS agencies to deliver the optimal advertising solution for every partner and their clients. In this role, you will also work with the sales leadership team to set strategic objectives and run the day-to-day operations for the business.
Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you'll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.
Responsibilities
- Recruit, retain, motivate, and develop a team of client-facing and high-performing Strategic Agency Managers to ensure improved same-store growth, high agency satisfaction and enhanced portfolio health.
- Deliver against ambitious business and product adoption targets, grow engagement and client satisfaction for agencies managed by your team.
- Model and coach Strategic Agency Managers and sales behaviors: including C-level engagement, effective questioning, objection handling, and selling.
- Lead and strengthen executive-level agency relationships through key C-level meetings, business reviews and speaking engagements.
- Define the future of agency management and help to develop the necessary infrastructure and processes. Initiate and run strategic initiatives to further develop new and existing GCS agency businesses.