Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 15 years of experience working in the Advertising or Media industry.
- 5 years of experience managing teams.
- Ability to communicate in English and Mandarin fluently to support client relationship management in this region.
- MBA degree.
- Experience in strategy consulting in a media or advertising industry.
- Knowledge of advertising solutions and the media landscape, both online and offline.
- Track record of successfully managing cross-functional and cross-regional partnerships.
- Ability to engage with and influence executive leadership with excellent communication skills.
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About the job
gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.
Google creates products and services that make the world a better place, and gTech's role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers' complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
To learn more about gTech, check out our video .
Responsibilities
- Lead a team of high performing Digital Marketing Strategists who work collaboratively with GrCN Mid Market Sales teams.
- Achieve goals and growth objectives for multiple segments at the cluster/market level.
- Coach your team to support and help advertisers maximize Opportunities, improve performance and enhance ROI across Lead Generation, Ecommerce and Multi-channel businesses.
- Collaborate cross-functionally with Sales, Marketing, Product and Program Management teams to enable Google's Go-to-Market strategy for Ads solutions across the Mid-Market segment of customers.
- Drive active partnership with Sales leadership to align priorities, address customer needs and achieve business goals, leveraging CSA service strategy (MoS, service segmentation).