Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
- 1 year of experience working in customer relationship development, account management, media consulting, or a similar role.
- Ability to communicate in English and German fluently to support client relationship management in this region.
- Experience in advertising, sales, marketing, consulting, or media.
- Expertise in campaign management for Google Ads (e.g. Search), YouTube, Search Ads 360, or other search engine marketing (SEM) platforms.
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About the job
In this role, you will own the Search or YouTube advertising strategy for key clients across the entire business cycle for clients supported in German-speaking markets. You will drive Search or YouTube Excellence with the Large Customer Sales (LCS) teams through pitching and activating new products to drive performance and spend, with a specialism of solutions and our clients business objectives, you will advise on growing the business and maximizing return on the marketing investment. You will also act as an advisor and consultant who works across functions and alongside global teams, as well as a client advocate within Google.
Google creates products and services that make the world a better place, and gTech's role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers' complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
To learn more about gTech, check out our video .
Responsibilities
- Develop and apply knowledge of the market, industry, products, and tools, in preparation to offer the best solution for our clients business issues.
- Dive into the client's business objectives and work with them to lead the conversation on a holistic full funnel strategy to drive performance and the right investment.
- Work with cross-site and cross-functional teams to drive short-termand long-term account growth.
- Drive conversations on measurement and attribution (along with the Measurement and Attribution specialists) of Search or Video media.
- Manage a book of business, working across the business cycle with in-country teams (e.g., plan, pitch, implement, and optimize).