About Athleta

For the past 25 years, we've committed ourselves and our brand to a single aim: to empower all women and girls. Inspiration. Collaboration. Connection. Inclusivity. It's what we do best, and we're on the hunt for people who share our passion for leading an active lifestyle, growing personally as well as professionally, and creating game-changing products and experiences.

We use business as a force for good by putting people and the planet right up there with profit, which is why Athleta is a certified B Corp. Ready to make a move? Join us. Because we know that alone we're strong, but together we're unstoppable.
About the Role

The Assistant Manager of GTM is a critical part of the team, responsible for helping to ensure the plan is executed flawlessly in North America. In this role you will help to facilitate status updates, ensure cross functional team alignment, participate in business reviews, and the creation of GTM materials. Attention to detail and critical thinking are essential to success, second only to a deep passion for the customer and their experience with the brand.

• Monitor project progress, track milestones, and proactively identify and address potential risks and issues that may impact project timelines or budgets.
• Establish and maintain strong relationships with project stakeholders, including internal teams, external partners, vendors, and clients, to ensure alignment and collaboration.
• Ownership and maintenance of essential GTM documentation for pre-season and in-season execution.
• Responsible for the Omni Commercial Planning Calendaraccuracy and clarity.
• Writing master creative briefs and kicking off projects to channels.
• Sourcing data from various tools to aid in analysis and hind sighting.
• Weekly, monthly, and ad hoc competitive recapping, collecting data and sharing insights.
• Innovate on promotional constructs through frequent hindsighting and testing.
• Help to optimize process and drive efficiencies.
• Collaborate with cross-functional partners to develop materials for weekly Gap Inc. SLT Review

• The ideal candidate is highly attentive to detail, is tenacious and eager, can work independently, and can maintain a positive attitude in a fast paced, ever-changing environment.
• 1-2 year's experience in online marketing, merchandising or other aspect of online business is required.
• Outstanding organizational skills and the ability to balance multiple projects simultaneously.
• Strong sense of urgency and ability to work in a fast-paced retail environment.
• Strong written and verbal communication skills.
• BA/BS in Marketing, Business, Communications, Fashion/Merchandising or similar.

• Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
• One of the most competitive Paid Time Off plans in the industry.
• Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.
• Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.
• Employee stock purchase plan.
• Medical, dental, vision and life insurance.
• See more of the benefits we offer.