Job Title: Senior Campaign Manager
Summary
The Senior Campaign Manager is responsible for providing end-to-end Ad Operations support to a portfolio of digital advertising campaigns running on USA TODAY and across the USA TODAY Network. The Campaign Manager plays an integral role within Revenue Operations and directly contributes to the continued success of Gannett and our clients by ensuring campaigns are executed accurately, on-time, and meet contracted goals.
Responsibilities
- Coordinate with partner teams and agency contacts to identify creative deliverables and ensure all assets received from advertisers adhere to specifications and guidelines.
- Flawlessly traffic ad campaigns within ad server (primarily Google Ad Manager)
- Perform QA and pre-launch testing to ensure proper implementation of all creative and 3rd party measurement elements
- Troubleshoot delivery concerns, reporting discrepancies and/or creative rendering issues
- Compile and analyze GAM and 3rd party reporting regularly and proactively optimize towards client's KPIs Ensure ad campaigns deliver in full, maximizing revenue and minimizing impression waste Participate in on-call rotation to provide urgent after-hours support
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Desired Skills and Experience
- 2+ years of working experience in DFP/Google Ad Manager
- Familiarity and experience with 3rd party ad tags (DCM, Sizmek, etc) and ad verification partners (Integral Ad Science, DoubleVerify, MOAT)
- Deadline-oriented with the ability to balance competing priorities and manage multiple projects/tasks at once
- Business-minded with strong communication skills (both written and verbal)
- Working knowledge of Excel
- Excellent collaboration skills and willingness to communicate via multiple platforms (Zoom, Teams, email, phone, etc...) as role is 100% remote
What we offer:
As a part of Gannett Co., Inc., the nation's largest media and marketing solutions company, we offer a dynamic, community-focused environment where individuals are rewarded for exceptional performance. We offer competitive compensation and benefits, including health care, dental and vision coverage, flexible spending account, 401(k), paid time off, and tuition reimbursement.
The hourly rate for this role will range between $21.63 and $44.23. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.
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