The National Brand Director will be responsible for the successful execution of digital marketing programs and media plans that support the strategic goals and revenue objectives of LocaliQ's Brand partners. Reporting to the Senior Director of National Partnerships, this role will focus on a go-to-market strategy to drive revenue growth within strategic accounts across platforms, concentrating in search, SEO, social, targeted display and general digital solutions.
This individual should have proven ability to build, develop, and lead an effective account management team. They should also be skilled in managing client relationships as well as developing and driving strategies to grow existing brands.
In this role you will:
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- Drive multi-media marketing solutions sales focusing on the critical large, local business sector with local or regional decision makers, often with multiple decision makers and influencers.
- Define brand strategy and deliver measurable growth of brand product and revenue adoption.
- Directly manage, coach, develop and train account management team
- Collaborate with key stakeholders across product, client services, client solutions and sales operations to strengthen and elevate strategic relationships with regional and national brands.
- Develop advertising prospect and drive active participation in business organizations and industry groups that lend to the business growth areas.
- Serve as a subject matter expert at industry events, trade shows and client conventions.
- Articulate the ReachLocal/USA TODAY Network value proposition and prove ROI with data.
- Be a self-starter with the ability to work independently in a highly-demanding, fast-paced environment. Work with C-level clients, corporate and matrix organizations.
- Demonstrate strong organizational and project management skills to manage multiple ongoing projects with a strong sense of ownership, drive, and urgency.
Qualifications:
- 10+ years of proven outside sales experience and business development success
- 6+ years of sales management experience
- Healthcare industry experience highly preferred
- Sales expertise with digital marketing products and services preferred
- Ability to work remotely and independently
- Willing to travel up to 50%
Benefits:
- Uncapped Earnings Potential
- Unparalleled digital and marketing training for continuous learning
- Outstanding Benefit options including: Comprehensive Health, Dental, Vision, HSA, FSA, Life Insurance, Pet Insurance, 401K and more.
- Generous MTO Time off package including Company Paid Holidays
- Energized and passionate team with a fun and flexible workplace
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The annualized base salary for this role will range between $103,500 and $140,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.