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Digital Media Specialist

AT Fisher Investments
Fisher Investments

Digital Media Specialist

Tampa, FL

Overview

As a Digital Media Specialist at Fisher Investments, you're at the forefront of our global expansion and completing digital media campaigns that directly impact our growth. Being an important player on our Global Digital Media Team reporting to the Digital Media Team Lead, you'll use your expertise in paid social (LinkedIn) and display advertising (Google Ads) to produce high-quality leads for our global sales force. As a strategist, you'll be data-driven, optimizing campaigns and uncovering new opportunities to reach our target audience and exceed campaign goals.

The Day-to-Day:

  • Fuel global lead generation by managing and optimizing paid social and display campaigns across LinkedIn and Google
  • Leverage first and third-party data to Identify and reach our target audiences
  • Analyze campaign performance, identify trends and implement data-backed strategies to maximize ROAS
  • Communicate campaign performance to leadership and team members
  • Collaborate and innovate with the Strategy and Planning Team and our in-house creative agency to develop compelling ads and messaging
  • Continuously research industry trends and identify testing opportunities to guide campaign performance
  • Identify creative solutions at scale to meet our client acquisition needs
  • Collaborate with vendor partners and use their expertise to maximize campaign performance

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Your Qualifications:

  • 1+ years digital marketing experience as a digital media buyer/planner, campaign analyst or account manager (other online advertising background)
  • Experience working in digital ad platforms like Google Ads and LinkedIn Campaign Manager
  • Experience in Excel, including the ability to use formulas and pivot tables
  • Experience using web analytics tools and optimizing campaigns based on performance (Google Analytics, Power BI)

Why Fisher Investments:

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:

  • 100% paid medical, dental and vision premiums for you and your qualifying dependents
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO, plus 10 paid holidays
  • Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care
  • This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change.

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER

Client-provided location(s): Tampa, FL, USA
Job ID: Fisher-2025-15488
Employment Type: Full Time

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • FSA
    • HSA With Employer Contribution
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • HSA
    • Mental Health Benefits
  • Parental Benefits

    • Adoption Assistance Program
    • Family Support Resources
    • Non-Birth Parent or Paternity Leave
    • Birth Parent or Maternity Leave
    • Adoption Leave
    • Fertility Benefits
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
    • Work-From-Home Stipend
  • Office Life and Perks

    • Commuter Benefits Program
    • Snacks
    • Happy Hours
    • Holiday Events
    • Casual Dress
    • Company Outings
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
    • Pension
    • 401(K)
    • 401(K) With Company Matching
  • Professional Development

    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Internship Program
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Lunch and Learns
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at Fisher Investments.