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Social Media Manager

AT Equinox
Equinox

Social Media Manager

New York, NY

Company Description

Who We Are

We’re purpose-driven. With every ride, we aim to redefine health and happiness. It’s all about being more than a workout: SoulCycle is a mind-body-soul experience, built on community, love, respect, acceptance, and a lot of fun. It comes to life through the ride, the relationships, and the unparalleled hospitality. And all of that comes from our people. Join us—we’d love to have you

Our Mission

To foster an open, diverse, & inclusive community—while embracing each unique individual exactly as they are. We empower each other by listening with an open mind, finding ways to learn and grow together, and always nurturing a sanctuary of trust. To make a real, lasting impact, we’ll work nonstop to embrace and create change. Because nobody is equal until everyone is equal.

Job Description

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The responsibilities and duties of this position described here are representative of those an employee must perform. This is not a comprehensive list and other duties may be assigned. 

  • Develop and execute a comprehensive social media strategy, inclusive of channel roles and messaging pillars, that aligns with brand marketing objectives
  • Plan and schedule organic content calendars, ensuring timely delivery of engaging and culturally relevant messaging
  • Conduct regular social competitive analysis and stay up to date of the latest platforms, trends, tools, and best practices
  • Create compelling, high-quality, and shareable content that align with content strategy, collaborating with internal and external teams
  • Implement strategies to increase audience engagement and reach on social media platforms
  • Monitor brand mentions & comments, responding in a timely and professional manner
  • Support Senior Manager of Public Relations to develop and execute influencer programs that aligns with marketing goals
  • Leverage in-platform and outside platform analytic tools to track campaign performance, identify trends, and provide insights for continuous improvement

Qualifications

  • Minimum 4 years of social media-specific experience on either agency or client side
  • Proficient in video content creation
  • Exceptional interpersonal, networking, and verbal and written communication skills
  • Ability to handle multiple projects simultaneously in a high-pressure, fast-paced environment
  • Personally active within and passionate about social media
  • Personal passion for fitness and/or the SoulCycle brand. This position reports directly to the Senior Manager of PR.

Pay Transparency: Min $75K - Max $85K

#LI-SC

Additional Information

For additional Information visit our Career Site: https://www.soul-cycle.com/careers/

Client-provided location(s): New York, NY, USA
Job ID: c7263f66-9fc3-4954-9591-b13b3e927956
Employment Type: Other

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