Salesforce Tech Lead

Are you an experienced Developer with a passion for digital transformation? We are hiring a Lead Salesforce Developer who will work alongside a dynamic team to build custom solutions for some of the most prestigious brands in financial services, healthcare, telecom, hospitality, and beyond.
This is a high-impact role, with a ton of opportunities to develop your skills and advance your career. Apply now to learn more about this exciting opportunity.
Req.#809034538

#LI-DNI

Responsibilities

• Design and implement SFMC solutions, focusing on Marketing Cloud Personalization (MCP), dynamic content, and API integrations
• Develop responsive, modular dynamic content blocks within SFMC, using AMPscript, SSJS, GTL, HTML, and CSS for cross-device compatibility
• Optimize audience segmentation using advanced SQL queries to process large-scale data and ensure effective targeting for marketing campaigns
• Automate data processing and segmentation using SQL and SSJS within SFMC's Automation Studio
• Integrate and maintain REST APIs for seamless data synchronization between SFMC and external systems, ensuring real-time data flows
• Create personalized transactional emails (order confirmations, shipping updates) using JSON data and dynamic content scripting
• Leverage SFMC's Marketing Cloud Personalization (MCP) to create AI-driven, behavior-based personalization across channels
• Conduct A/B testing, troubleshoot issues, and analyze performance to enhance the efficiency of campaigns and content
• Collaborate with marketing, IT, and business teams to ensure SFMC aligns with strategic goals and marketing objectives
• Manage version control for codebase using Git, ensuring consistency and quality across projects

• Proven experience in SFMC development, including expertise in AMPscript, SSJS, GTL, HTML, and CSS
• Strong proficiency in SQL for advanced data segmentation, filtering, and personalization
• Experience in designing and optimizing large-scale automation workflows using SFMC Automation Studio
• Demonstrated ability to integrate REST APIs and manage data synchronization between SFMC and external systems
• Expertise in creating and deploying personalized transactional emails based on e-commerce data
• Solid understanding of SFMC Personalization (MCP), including AI-driven recommendations and behavior-based targeting
• Ability to troubleshoot and resolve issues related to email rendering, dynamic content, and data inconsistencies
• Strong collaboration skills, working closely with cross-functional teams to align technical solutions with business needs
• Knowledge of SFMC governance policies, data security, and compliance best practices
• Excellent communication, problem-solving, and time management skills, with the ability to work independently

• Extended Healthcare with Prescription Drugs, Dental and Vision, and Healthcare Spending Account (Company Paid)
• Life and AD&D Insurance (Company Paid)
• Employee Assistance Program (Company Paid)
• Telehealth (Company Paid)
• Short-term Disability (Company Paid)
• Long-Term Disability
• Paid Time Off (including vacation and sick days)
• Registered Retirement Savings Plan (RRSP) with Company match
• Maternity/Parental/Adoption Leave Top-up
• Employee Stock Purchase Program
• Critical Illness Insurance
• Employee Discounts
• Unlimited access to LinkedIn learning solutions