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Marketing Specialist

AT EPAM Systems
EPAM Systems

Marketing Specialist

Kragujevac, Serbia

We are searching for a creative and dedicated Marketing Specialist to join our team, with a clear focus on Talent Acquisition and Employer Branding.
This role is central to maintaining and enhancing our company's reputation both internally and externally, focusing primarily on digital and online platforms. The candidate will be responsible for employer branding related (external and internal) communications for EPAM Serbia and assisting EPAM Croatia. The successful candidate will be an excellent storyteller and communicator, passionate about technology, and possess creative thinking abilities. The candidate will work closely with the CEE Employer Branding teams, People (HR) teams and the global Talent Marketing organization. Their role will ensure our brand awareness is maintained and brand affinity is grown by creating innovative ways to attract prospective and existing employees.

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Responsibilities
  • Drive communication with a special focus on social media, content generation, internal communication and creating visuals
  • Enhance EPAM's employer branding in alignment with the company's core values, while also considering local characteristics
  • Devise comprehensive plans for social media platforms including Facebook, Instagram, YouTube, ensuring the content aligns with company's brand identity and objectives
  • Manage paid campaigns on social media platforms and google ads and track performance
  • Generate engaging content including articles, blog posts that reflect our brand's voice in EPAM Serbia (and EPAM Croatia)
  • Develop visual content like reels, photos, videos, infographics, and more to enhance our brand image
  • Provide support in the organisation of various events such as meetups, tech conferences, among others to promote the company's brand
  • Participate in global/regional EPAM working groups across various areas such as internal communication, community engagement, talent acquisition marketing, etc
Requirements
  • 3+ years of professional experience in Marketing and Communications
  • Proficiency in communication in both English and Serbian and strong interpersonal skills
  • Exceptional content writing skills, with an ability to produce engaging, error-free content
  • Designer skills, familiar with tools like Canva and/or Figma
  • In-depth knowledge and understanding of social media platforms and their respective audience, and how they can be deployed in different scenarios
  • Adaptability and flexibility in quickly changing environments
  • Solid knowledge of photo and video editing tools
  • Understanding of the IT-industry and ability to turn a set of technical terms into mass communication
  • Openness, creative skills, and ability to think out of the box
We offer
  • Diverse multicultural, multi-functional, and multilingual work environment
  • Global scope, international projects in different business domains: life sciences and healthcare, retail, and distribution, software and hi-tech, etc
  • Outstanding career development opportunities with a transparent career path and a roadmap to accelerate your journey
  • Numerous opportunities for self-development: hard & soft skills internal training courses, mentoring programs, and unlimited access to LinkedIn Learning courses
  • Knowledge-sharing with colleagues from EPAM's global tech communities
  • English language courses
  • 25 days holiday per annum
  • 5 days of sick leave without medical certification
  • Private health insurance for employees and discount for private health insurance for family members
  • Discount for Fit Pass program
  • Comfortable modern offices in Belgrade and Novi Sad or remote work from any location in Serbia
  • Regular corporate and social events (parties, sport events, advanced CSR programs etc.)
  • Learning programs for kids (eKids)
EPAM is a leading global provider of digital platform engineering and development services. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, diverse community to help you discover your fullest potential.

No less important is our applicants' safety, well-being, and experience. Therefore, until further notice, all EPAM employment interviews will be conducted remotely. Our recruitment professionals and hiring managers are standing by to ensure a robust and engaging virtual candidate experience. We look forward to speaking with you!

Client-provided location(s): Serbia
Job ID: EPAM-epamgdo_blt620817f774d42a8c_en-us_Other_Serbia
Employment Type: Other