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Lead Web Analyst

AT EPAM Systems
EPAM Systems

Lead Web Analyst

Tacuarembó, Uruguay

We are looking for a remote Lead Web Analyst with 5+ years of prior experience in web analysis to join our team.
You will play a crucial role in analyzing and optimizing web data to provide valuable insights for our clients. This position involves working closely with clients to understand their business goals and translating them into actionable data-driven strategies.

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Responsibilities

  • Preparation of measurement strategy, collaboration with product ownership team on definition of product success KPIs
  • Setting up user behavior tracking while applying enough creativity to find the best methods of data capturing strategy development and implementation; business requirement collection for tracking and providing it to development team
  • Design of complex end-to-end analytics pipelines covering both web analytics, advertising and CRM systems
  • Make data-based recommendations on how to improve clients' online strategy
  • Conduct deep-dive research on all areas of customers' online strategy
  • Setting up and running A/B and MVT tests: hypothesis generation, samples volume estimation, experiments planning, reporting
  • Build insightful automated dashboards
Requirements

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  • Degree in Marketing, Mathematics, Statistics, Engineering
  • 5+ years of Web Analytics experience; additional experience in online marketing or product analytics would be a plus
  • 1+ year of relevant leadership experience
  • Vast experience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google Optimize
  • Experience in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
  • Experience in creating and explaining dashboard reports, using data visualization tools
  • Statistical and analytical skills with an ability to spot any issues or trends in data
  • Communication skills, ability to explain analytical things for non-technical stakeholder
  • Knowledge of Web Analytics project documentation development and maintenance
  • Experience in EDW, like BigQuery/Amazon Redshift/Snowflake, SQL knowledge
  • Python/R proficiency
  • English level: B2
We offer
  • Learning Culture - We want you to be the best version of yourself, that is why we offer unlimited access to learning platforms, a wide range of internal courses, and all the knowledge you need to grow professionally
  • Paid Holidays - We offer paid time off during all national holidays (working and non-working) for a total of 15 days. On top of that, you will also have vacation days to enjoy quality time with your family or just rest
  • Professional Growth Opportunities - We have designed a highly competitive and complete development process, where you will have all the tools to get where you have always wanted to be, personally and professionally
  • Stock Option Purchase Plan - As an EPAMer you can be more than just an employee, you will also have the opportunity to purchase stock at a reduced price and become a part owner of our organization
  • Additional Income - Besides your regular salary, you will also have the chance to earn extra income by referring talent, being a technical interviewer, and many more ways
  • Community Benefit - You will be part of a worldwide community of over 50,000 employees, where you can learn, challenge yourself, stand out, and share your knowledge and experience with multicultural teams!
  • Are you open to relocation? - If you want to relocate to another country and we have the right project, we will assist you every step of the way, to help you and your family, reach your new home

Client-provided location(s): Uruguay
Job ID: EPAM-epamgdo_blte5dfdbf747506912_en-us_Other_Uruguay
Employment Type: Other