This role is responsible for managing the team that develops and executes messaging campaigns across our website and mobile app. They use a combination of internal models and Adobe Target to support personalization across the enterprise, as well as Adobe Analytics for campaign performance and optimization. The role partners with the business, digital analytics, and technology teams to prioritize, execute, and enhance campaigns. Lead strategic efforts to improve speed to market, reduce risk, and enhance real time cross functional campaigns. Develops and coach teams to be able to identify, manage, and escalate risk, and effectively manage risk within the teams you oversee. Establishes goals, sets key performance indicators, and communicates clear expectations for the team to ensure effective communications are driving measurable, incremental lift and providing true business value.

Responsibilities

• Responsible for campaign management, processing strategy, and execution of campaigns. Seek out and incorporate industry trends and best practices to drive optimal channel performance
• Manages team members on campaign management processes.
• Ensures campaigns meet government, company, and direct marketing regulations.
• Define standard uses and content types for the catalog of messaging regions across the website and mobile application.
  
  Serve as the web & app channel SME with regards to campaign personalization strategy, audience segmentation, and performance tracking.
• Partners with vendors to manage prospect file databases, campaign executions, and the development of campaign strategies.
• Partners with the business to develop, test, and implement campaign strategies.

Minimum Qualifications

At a minimum, here's what we need from you:

• Bachelor's Degree in Business Administration and Management, Marketing, Information Technology or related field
• 6+ years of experience in Campaign management or related
• 2+ years of People Management
• In lieu of a degree, 8+ years of experience in Campaign management or related

Preferred Qualifications

If we had our say, we'd also look for:

• Masters degree is Business Administration and Management, Marketing, Information Technology
• 8+ years of experience in Campaign management or related including vendor management or data management experience

#LI-LG1

#Remote

Application Deadline:
The application window for this position is anticipated to close on Sep-14-2024. We encourage you to apply as soon as possible. The posting may be available past this date, but it is not guaranteed.

Compensation:
The base pay for this position generally ranges between $103,000.00 to $174,200.00. Additional incentives may be provided as part of a market competitive total compensation package. Factors, such as but not limited to, geographical location, relevant experience, education, and skill level may impact the pay for this position.

Benefits:

We also offer a range of benefits and programs based on eligibility. These benefits include:

• Paid Parental Leave
• Paid Time Off
• 401(k) Plan
• Medical, Dental, Vision, & Health Savings Account
• STD, Life, LTD and AD&D
• Recognition Program
• Education Assistance
• Commuter Benefits
• Family Support Programs
• Employee Stock Purchase Plan

Learn more at mydiscoverbenefits.com.

What are you waiting for? Apply today!

All Discover employees place our customers at the very center of our work. To deliver on our promises to our customers, each of us contribute every day to a culture that values compliance and risk management.

Discover is committed to a diverse and inclusive workplace. Discover is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, or other legally protected status. (Know Your Rights & Pay Transparency Nondiscrimination Provision)

Discover complies with federal, state, and local laws applicable to qualified individuals with disabilities and is committed to providing reasonable accommodations. If you require a reasonable accommodation to search for a position, to complete an application, and/or to participate in an interview, please email HireAccommodation@discover.com. Any information you provide regarding your accommodation needs will be kept confidential and will only be used to determine and provide necessary accommodation.