PURPOSE OF THE ROLE
The role looks at supporting the SCMM in delivering the NSV and market share objectives.
The role is responsible for execution of customer marketing plans at an outlet level as per the defined goal involving various aspects of ensuring effective brand communication, accurate M&E, running promotion schemes, promotor/vendor management, capability building and managing all documentation to ensure smooth implementation of the plan
OPERATING NETWORK
Subordinate Role Other Roles/Teams within the Function Divisions/ Departments OUTSIDE the Function External Interface ,Cluster Head, Team Leaders, Territory Sales Executives, RCMH , RCMM, SCMM, other SCME Finance,
Marketing, Supply Chain & Sourcing, Legal Distributors, Vendors, Retailers
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TYPICAL ROLE REQUIREMENTS
Qualification: MBA in Sales and Marketing
Experience: • 2-4 years experience in FMCG / Alco-Bev sales
Knowledge & skills: • Planning, execution and review.
• Analytical & reasoning skills; data analytics
• Communication & negotiation skills
• Collaboration skills
• ROI Orientation
• Vendor Management
• Training promoters in outlets
• Creativity
Requirements of the role• Extensive travelling across to the outlets
• Visiting the different markets, visiting outlets during activations
• Engaging consumers and customers at the outlets
• Ability to multitask and deal with complex challenges
• Constantly scouting for new opportunities
Diversity statement
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere". This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills, and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.