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Marketing Manager, Communications - Mercy Care

AT CVS Health
CVS Health

Marketing Manager, Communications - Mercy Care

Phoenix, AZ

Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand - with heart at its center - our purpose sends a personal message that how we deliver our services is just as important as what we deliver.

Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.This position is remote, but MUST sit in the state of Arizona.Position Summary

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This position provides marketing communications support to Mercy Care. Mercy Care is a not-for-profit Medicaid managed-care health plan, serving AHCCCS members in Arizona since 1985. Mercy Care provides access to physical and behavioral health care services for Medicaid-eligible families, children, seniors, and individuals with developmental/cognitive disabilities. Among those to whom we provide access to these services are members who are eligible for both Medicare and Medicaid (AHCCCS). We do this through our dual-eligible special needs plan, Mercy Care Advantage.Mercy Care is administered by Aetna Medicaid Administrators, LLC, a CVS Health Company. This position is 100% dedicated to Mercy Care.The Marketing Communications Account Manager's main role is to create and execute marketing communications plans and materials to support business strategies and to favorably position Mercy Care as the Medicaid health plan of choice in Arizona.This role provides marketing communications consultative services, including writing, editing, collaboration with creative teams and vendors, and applicable project management to assigned business areas within the health plan. Responsibilities include:
• Consulting with stakeholders as appropriate. These may include internal leadership, members, providers, community partners, regulators and other key stakeholders, on marketing/communications initiatives critical to health plan success.
• Planning and developing communications campaigns and materials (e.g., publications, marketing materials, digital ads, , scripts, special events, meetings) as applicable. These may include member-directed and provider-directed communications.
• Managing communications projects end to end (e.g., budget, resources, development, production, distribution, evaluation).Health care is a highly regulated industry. This role also serves as a subject matter expert in the achievement and maintenance of accreditation activities, operational reviews/audits and in adherence to federal, state and internal policies and procedures.About our team:

Mercy Care's Marketing Communications team is a smaller team with an entrepreneurial approach to serving our members, providers, other external stakeholders and colleagues. Our teammates each have a general area of focus, but are also tapped to fill in on different types of projects depending on the business need.We value creativity, especially in creating solutions for different situations. We function on multiple cross-functional teams, often for large-scale organizational initiatives.We care about integrity, accountability, and the people we serve. We love working together, and we'd love to have you join us.Required Qualifications

Arizona residency is required.

7 years' minimum experience in marketing, communications, public relations, and/or journalism (or any combination).

Strong writer, including AP style; skilled use of MS Office, Canva; understanding of graphic design processes, commercial printing processes.

Experience in crisis communications.

Relationships with local media, reporters, publishers.

Understanding of Arizona and its unique cultural differences and considerations.

This position is a full-time work at home position, with occasional need to represent Mercy Care in the community. High-speed internet connectivity at home is required.Preferred Qualifications

Experience in healthcare marketing/communications/public relations

Understanding of Arizona's healthcare industry, including political issues/landscape

Bilingual in Spanish

Medicaid lived experience

Skilled in developing executive-level communications for speechwriting, talking points, public remarksEducation
Minimum of a bachelor's degree in marketing, communications, public relations or journalism or equivalent experience required.Pay Range

The typical pay range for this role is:$60,300.00 - $132,600.00This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.

In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company's 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off ("PTO") or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies.

For more detailed information on available benefits, please visit Benefits | CVS HealthWe anticipate the application window for this opening will close on: 03/31/2025Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

Client-provided location(s): Phoenix, AZ, USA
Job ID: CVS-R0462721
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • HSA
    • HSA With Employer Contribution
    • Pet Insurance
    • Mental Health Benefits
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
  • Financial and Retirement

    • 401(K) With Company Matching
  • Professional Development

    • Tuition Reimbursement
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program