"I can succeed as a Digital Marketing Summer Associate at Capital Group."
As a summer associate, you will assist with establishing the business priorities, defining the market strategy, and ensuring execution for the audience covered by the delivery team that interfaces with the client segment teams in Institutional Retirement (IR) or Wealth Management (WM).
As a Digital Marketing Summer Associate, you will perform one or more of the following tasks:
- Establish the business priorities for the audience by working with client segment teams, cross-functional partners and marketing leadership.
- Develop and implement the marketing strategy for the target audience or sub-audience to achieve the desired change in audience behavior or attitudes.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
- Additional responsibilities as assigned.
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"I am the person Capital Group is looking for."
- You are currently pursuing a bachelor's degree, in junior standing, graduating in 2026, with a 3.0 or above GPA
- Ability to understand and communicate a story from data
- Curiosity
- Analytical mindset with an interest in marketing (open to a candidate with data/analytics degree with a focus in marketing)
- Can identify and act on recommendations from their findings/research
#LI-DNI
Base Rate: $30.50/hour
In addition to a highly competitive base salary, per plan guidelines, restrictions and vesting requirements, you also will be eligible for an individual annual performance bonus, plus Capital's annual profitability bonus plus a retirement plan where Capital contributes 15% of your eligible earnings.
You can learn more about our compensation and benefits here.
* Temporary positions in Canada and the United States are excluded from the above mentioned compensation and benefit plans.
We are an equal opportunity employer, which means we comply with all federal, state and local laws that prohibit discrimination when making all decisions about employment. As equal opportunity employers, our policies prohibit unlawful discrimination on the basis of race, religion, color, national origin, ancestry, sex (including gender and gender identity), pregnancy, childbirth and related medical conditions, age, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, citizenship status, AIDS/HIV status, political activities or affiliations, military or veteran status, status as a victim of domestic violence, assault or stalking or any other characteristic protected by federal, state or local law.